Sean Sullivan
Co-Host of Converge Coffee
Currently helping companies with their go to market operations and revenue operations specfically in go to market (GTM) and data strategy for their whole revenue engine. I love bridging the gaps between human behavior and sustainable revenue structures. My expertise is using podcasting to build aligned enablement across the whole company and educate on customer experience (CX). My ultimate goal is to pair great CX with GTM Ops.
My passion here is sharing guests' stories to help listeners with their marketing and customer experience problems. And plus having a bit of coffee doesn't hurt anyone.
Before Converge Coffee, I did GTM ops for various agencies and tech companies ranging from B2BC strategies and technical implementations.
Involved in from a...
Community Pro focus - Pavilion, The RevOps Collective, and MOps Huddles
Community Personal focus - Lilly Scholars Network
Been a Podcast Guest on:
ScrappyABM - Data Segmentation and Building ABM w/ Sean Sullivan | Scrappy Playbooks
Next Pivot Point - The Personal Side of Being An Ally
Podscribe - Converge Coffee Using Podscribe
SquadCast - Myth Busting: How to Start a Podcast
I see adding value into each of my focuses - either time or resources - rather than making another social media account to connect. People buy from people who deliver great customer experiences all around how our mindset helps to truly connect.
I'm looking for fractional roles in GTM Ops and RevOps particularly focused on...
- End to end data alignment in the entire bowtie model
- GTM facilitation to help marketing and sales teams focus on best implementation
- Create GTM/ABX (account based experience) engines to scale enablement and create sustainable growth for the whole company
Along the way, I've interviewed excellent guests talking about their experiences. And I'm always on the look out for great guests.
Sean Sullivan has hosted 146 Episodes.
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Episode 98: How to Balance a Well Executed Podcast while Growing an Agency
June 18th, 2021 | Season 5 | 30 mins 23 secs
customer experience, edge of the web radio, erin sparks, marketing agency, podcasting, site strategics
In this episode, Sean sits down with Erin Sparks, President of Site Strategics and Host of EDGE of the Web Radio. They dive into what was the original thought of starting EDGE of the Web Radio podcast - almost 10 year ago. They go deeper into how do you stay on top of such a fast growing medium. Erin shares insights on how balance his agency with highly syndicated podcast. Hint: He found a way to build the podcast as part of his agency. Erin's energetic, fun vibe shows in his tone and is represented in his passions to help others and share how he built momentum with his company.
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Episode 97: Create Business Growth by Having Marketing at the Wheel
June 18th, 2021 | Season 5 | 25 mins
allen gannett, bryan wish, bw missions, marketing, messaging, nir eyal, thought leadership
In this episode, Sean sits down with Bryan Wish, Founder of BW Missions. They dive into why and how Bryan started BW Missions after supporting Allen Gannett. They go deeper into why marketing should be considered a long term investment instead of a short term fix. Bryan explains his company's approach is about pathfinding and using marketing as a vehicle on how to get there. Bryan shares insights about helping thought leaders such at Nir Eyal who wrote Hooked and Indistractable. Bryan's calm, focused vibe shows in his tone and is represented how he takes care of himself, views his company, and path finds for his customers.
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Episode 96: Trust Your Instincts about Your Customers
March 19th, 2021 | Season 5 | 25 mins 17 secs
customer experience, design, intuition, nested spaces, whitney vredenburgh
In this episode, Sean sits down with Whitney Vredenburgh, CEO at Nested Spaces. They dive into why Whitney started her company. They go deeper into her experiences being an entrepreneurial woman. Whitney shares insights on how women can and should start a company. Whitney's calm, kind vibe shows in her tone and is represented in her passions to help her customers.
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Episode 95: How Focusing on One Segment Maximizes Customer Experience
March 19th, 2021 | Season 5 | 26 mins 6 secs
customer experience, peter birsinger, podcasting, podscribe, technology
In this episode, Sean sits down with Peter Birsinger, CEO & Founder at Podscribe. They dive into why Peter started Podscribe and how the company has evolved. They go deeper into how Peter leads the company on balancing tech improvements while delivering great customer experience. Peter shares insights on what podcasters should focus on this year (2021) and how Podscribe has evolved in more detail to help more podcasters with their transcriptions. Peter's chill, focused, and dry humored vibe shows in his tone and is represented in his passion to help podcasters and pushing life to the max while helping his employees and customers.
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Episode 94: How to Spin Off a Company with a Distinct Focus on Product & Customer Experience
March 19th, 2021 | Season 5 | 22 mins 14 secs
customer experience, design on tap, josh mitchell, marketing messaging, product experience, product forward
In this episode, Sean sits down with Josh Mitchell, co-founder at Design on Tap. They dive into why Josh's company spun out another company, Product Forward, from Design on Tap. They go deeper into how product design pieces (marketing messaging focus, simpler product/service, and process improvements) are crucial for customer experience. Josh shares insights on how they won a customer from the first meeting by having a methodology in process improvements. Josh's inquisitive vibe shows in his tone and is represented in his passions and focuses.
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Episode 93: How to Leverage Content Creators to Create Great Customer Experiences
March 19th, 2021 | Season 5 | 26 mins 49 secs
content, customer experience, hyax, jack paxton, messaging, top growth marketing, vyper
In this episode, Sean sits down with Jack Paxton, owner of Top Growth Marketing, Vyper, and Hyax. Jack is not a stranger to Converge Coffee. They dive into why Jack focuses on content creators being a focal point around customer experience. They go deeper into how Jack builds audiences via rent or owned content. Jack shares insights on how to maximized value from customer experiences. Jack's never satisfied vibe shows in his tone and is represented in his constant need to try test theories and systems and seeing his clients and employees succeed.
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Episode 92: How to Market Locally Online
March 19th, 2021 | Season 5 | 32 mins 5 secs
flint analytics, marketing technology, multi-location marketing, paid media, seo, tim flint
In this episode, Sean sits down with Tim Flint, Principal and Strategist at Flint Analytics. They dive into why Tim started Flint Analytics and how led to narrowing a specific focus on multi-location businesses at clients. They go deeper into why companies should consider marketing online. Hint: It's not for all companies. Tim shares insights on how to build systems to get wins for clients via SEO and paid media. Tim's focused vibe shows in his tone and is represented how he experiments and finds better ways for his customers to market better.
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Episode 91: The Digital Product's Life is the Customer Experience. Build the Right Thing and Building the Thing Right.
March 19th, 2021 | Season 5 | 39 mins 38 secs
customer experience, design, digital products, innovatemap, messaging, mike reynolds, product design, product messaging, product technology, technology
In this episode, Sean sits down with Mike Reynolds, CEO at Innovatemap. They dive into how Mike started the company and how the customer landscape has changed. Hint: Digital products are not exclusively for the tech scene. They go deeper into how Mike's company has adapted well to digital innovation and the workplace. Mike goes deeper on new digital trends but the importance of keeping customer experience as a primary focus in product messaging, design, and technology. Mike's enthusiasm about digital products and his team is evident of Innovatemap's success and how passion can come success.
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Episode 90: Adapt to Change by Listening to Your Customers
March 19th, 2021 | Season 5 | 34 mins 24 secs
12 stars media, customer experience, rocky walls, video marketing
In this episode, Sean sits down with Rocky Walls, CEO at 12 Stars Media. They dive into why Rocky started the company over 13 years ago and what changes were made to fit the current customer market. They go deeper into how Rocky's company survived two recessions and the impacts on customer experience. Rocky shares insights how storytelling to deliver great customer experience has changed and what has stayed the same. Rocky's calm demeanor brings you into his story about adjusting to current climates and customer needs.
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Episode 89: How to Pivot Your Company to Be More of a Solution Guide
March 19th, 2021 | Season 5 | 25 mins 23 secs
customer experience, iot, mike peck, outside source, solution guide, technology
In this episode, Sean sits down with Mike Peck, CEO at Outside Source. They dive into how Mike started off in marketing which led him to lead OS. They go deeper into how Mike pivoted the company from a marketing agency to an IoT company. Mike shares insights on steps to take pivoting a company to fit client needs. Mike's kind, helpful nature is represented in his stories and analogies to be a guide for his company and clients.
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Episode 88: How Leaders Should View the Digital Workplace
March 19th, 2021 | Season 5 | 26 mins 56 secs
customer experience, cx, neil miller, podcasting, the digital workplace, workforce
In this episode, Sean sits down with Neil Miller, host of The Digital Workplace. They dive into why Neil started The Digital Workplace and lessons learned from guests. They go deeper into how why digital meetings are the most pressing need for companies today. Neil shares insights from over 150 podcast episodes and how companies should view work productivity. Neil's deep understanding of mindset gives a unique perspective on workforce being about human beings and how to scale that without being robotic.
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Episode 87: Create Great Experience By Focusing on Your Passions and Community
February 5th, 2021 | Season 4 | 25 mins 5 secs
creative mornings, customer experience, design, marketing, ryan hunley, second street creative
In this episode, Sean sits down with Ryan Hunley, owner and art director at Second Street Creative. They dive into why Ryan started Second Street and how that led to establishing Creative Mornings Indianapolis Chapter. They go deeper into how Ryan builds community through storytelling. Ryan shares insights on how to develop your concept of identity and how develop that entrepreneurial drive. Ryan's chill, fresh vibe shows in his tone and is represented in his passions and focuses.
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Episode 86: How Building Your Personal Brand Creates Opportunities
February 5th, 2021 | Season 4 | 29 mins 39 secs
adam gulla, customer experience, marketing, personal brand, personal branding
In this episode, Sean sits down with Adam Gulla, Business Development Manager at Briljent. They dive into how Adam went from being a writer to a business development aficionado and building his personal brand. They go deeper into how Adam fostered his writing talents to foster stronger sales relationships. Adam shares wonderful examples of how he helped clients in 2020. Adam has such a calm yet enthusiastic demeanor to constantly improve and help others succeed.
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Episode 85: Delivering Great Experience by Getting Rid of Perfection
February 5th, 2021 | Season 4 | 31 mins 25 secs
alex perry, customer experience, marketing, messaging, minivan mogul, practically speaking
In this episode, Sean sits down with Alex Perry, CEO of Practically Speaking and the author of Minivan Mogul. They dive into why Alex started her company and the great story about writing Minivan Mogul. They go deeper into Alex's background and how she champions her clients. Alex shares wonderful examples of how she helps clients and the results they see. Alex's personality leaps out of the sound. Her love to provide the best customer experience shows her love to help others to find their voice.
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Episode 84: Building Great Podcast Engagement Through Customer Experience and Community
December 4th, 2020 | Season 4 | 29 mins 8 secs
customer experience, cx, jen edds, podcast marketing, podcasts, the brassy broadcasting company
In this episode, Sean sits down with Jen Edds, Head Broad in Charge of The Brassy Broadcasting Company. They dive into why Jen started her podcasting company. They go deeper into what is the epicenter for podcasting engagement - building conversations and community. Jen shares wonderful examples of when she started out and her experiences with Beauty and the Gi. Jen also gives great examples of how to build your podcasting audience. Jen's personality leaps out of the sound while helping her clients find the success in the simplest things. Her love to provide the best customer experience shows her love to help others to find their voice.
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Episode 83: How Small Pivots Make Huge Impacts
December 4th, 2020 | Season 4 | 26 mins 58 secs
bryan kramer, customer experience, cx, h2h, h2h model, shareology
In this episode, Sean sits down with Bryan Kramer, co-founder of H2H Companies. They dive into why Bryan co-founded H2H Companies and came up with the H2H Model. They go deeper into how make small changes can make a huge impact on your business. Bryan illustrates great examples on some great analogies and examples. Bryan provides great insight on how he cultivated a wonderful customer experience through his own experiences. Bryan also gives some interesting examples of his own life and why he came up with the H2H Model. This model has helped numerous business owners see and create the right focuses for success.