Currently helping companies with their demand generation and revenue operations specfically in go to market (GTM) and data strategy for their whole revenue engine. I love bridging the gaps between human behavior and sustainable revenue structures. My expertise is using podcasting to build aligned enablement across the whole company and educate on customer experience (CX). My ultimate goal is to pair great CX with RevOps.
My passion here is sharing guests' stories to help listeners with their marketing and customer experience problems. And plus having a bit of coffee doesn't hurt anyone.
Before Converge Coffee, I did growth marketing and revops for various agencies and tech companies ranging from B2BC strategies and technical implementations.
Involved in from a...
Mindset focus - Dreamfuel
Career focus - Pavilion & Grow Blocks
Community focus - Lilly Scholars Network and Indiana Donor Network
Been a Podcast Guest on:
Next Pivot Point - The Personal Side of Being An Ally
Podscribe - Converge Coffee Using Podscribe
SquadCast - Myth Busting: How to Start a Podcast
Uncensored Advice For Men - Gaining CTRL with Sean Sullivan
I see adding value into each of my focuses - either time or resources - rather than making another social media account to connect. People buy from people who deliver great customer experiences all around how our mindset helps to truly connect.
I'm looking for fractional roles in growth marketing and revenue operations particularly focused on...
- End to end data alignment in the entire bowtie model
- GTM facilitation to help marketing teams focus on strategy and execution
- Create media engines to scale enablement and create demand for the whole company
Along the way, I've interviewed excellent guests talking about their experiences. And I'm always on the look out for great guests.
Reach out and lets chat about your story.
October 15th, 2021 | Season 5 | 30 mins 24 secs
candidate experience, captivate talent, carolyn estelle, customer experience, hiring process
In this episode, Sean sits down with Carolyn Estelle, Director of Executive Search at Captivate Talent. They dive into why Carolyn joined Captivate Talent and what about the company sets them apart from the competition. They go deeper into her experience on how companies can get better at candidate experiences. Carolyn explains how this is a candidate market and how companies should adapt to find the best talent. Carolyn shares insights on how the Captivate Talent team guides clients through their hiring needs. HINT: Simplifying the process helps tremendously. Carolyn's helpful and passionate tone shows how much she loves helping clients find great talent and also uplifting to find more female executive being placed. She shows her advocacy to help females and young recruiters to excel.
Her motto: “Diamonds are made under pressure.”
October 15th, 2021 | Season 5 | 28 mins 29 secs
customer experience, podcasting, podcasting community, podcasts, rock felder, squadcast
In this episode, Sean sits down with Rock Felder, COO at SquadCast. They dive into why Rock and his co-founder Zach started the company. They go deeper into his experiences and view about product led growth in the booming podcasting world. Rock explains how they grew the SquadCast team around engaging customers and building a podcasting community. Rock shares insights on how to build a company from scratch and the phases needed to get it to be sustainable. Rock's helpful and easy tone shows how passionate he is about helping a community with not pushing product but rather adapting to customer needs.
October 15th, 2021 | Season 5 | 18 mins 43 secs
alex sanfilippo, creating a brand, customer experience, podcasting, podcastsop, podmatch, solocasters
In this episode, Sean sits down with Alex Sanfilippo. They dive into why Alex started PodMatch and PodcastSOP and his need to help solocasters scaling their podcasts. They go deeper into his approach on figuring out product market fit. Alex explains from his experience how to leverage being a guest and a host in podcasting. Alex shares insights on how deliver better customer experiences through podcasting and marketing channels leading to the podcast. Alex's excited and friendly tone shows how passionate he is about helping podcasters and solocasters alike scale their podcasts and grow communities.
October 1st, 2021 | Season 5 | 25 mins 36 secs
customer experience, inspiring comfort, jen marr
In this episode, Sean sits down with Jen Marr. They dive into why Jen started Inspiring Comfort and why comfort creates better experiences and sustains relationships better than empathy. They go deeper into her research on why people haven't been equipped to create comfortable environments. NOTE: Jen spent extensive time at crisis areas like Sandy Hook to research how comfort helps with positive healing impacts. Jen explains how this can translate to less critical experiences through marketing and customer experience. Jen shares insights on how comfort can bring back human connectedness in this very digitally, yet disconnected world. Jen's comforting and kind tone shows how passionate she is about helping others with understanding what comfort is and programs around facilitating those behaviors.
October 1st, 2021 | Season 5 | 15 mins 36 secs
customer experience, wildland coffee, zach frantz
In this episode, Sean sits down with Zach Frantz. They dive into why Zach started Wildland Coffee. They go deeper into his passion to make lean companies serving niche customers. Zach explains his process about how he simplifies to improve the customer experience. Zach shares insights about how he approaches new ideas for Wildland Coffee and aligning that with current customer needs. Zach's friendly tone shows how passionate he is about delivering delightful, simple, and caffeine related experiences in each pouch.
October 1st, 2021 | Season 5 | 17 mins 10 secs
customer experience, founders space, steve hoffman, surviving a startup
In this episode, Sean sits down with Steve Hoffman, aka Captain Hoff. They dive into why Steve started Founders Space and why he wrote Surviving a Startup. They go deeper into his experience helping hundreds of startups which is findings are broken down in his book. Steve shares insights in his book about how entrepreneurs can build successful companies with healthy mindsets and how to make the biggest and best impact for customers and employees a like. Steve's jovial and passionate tone shows how passionate he is about helping others with achieving their dreams in growing successful companies.
October 1st, 2021 | Season 5 | 28 mins 41 secs
brand, brandon green, chapter2ventures, customer experience
In this episode, Sean sits down with Brandon Green. They dive into why Brandon started Chapter2Ventures. They go deeper into how he bridged his different business lines into one company. Brandon shares insights how to launch a one brand conglomerate successfully. Brandon's motivating and uplifting tone shows how passionate he is about helping others through Chapter2Ventures.
July 30th, 2021 | Season 5 | 25 mins 10 secs
customer experience, riley jarvis, the sleep consultant
In this episode, Sean sits down with Riley Jarvis, TheSleepConsultant.com. They dive into why Riley started the Sleep Consultant out of his own struggles with lack of sleep that affected his health. They go deeper into his research and experiences with sleep and some pretty awesome stats. HINT: We all need to rest up. Riley explains his approach about how he helps his clients along with a doctor to achieve a wholistic remedy from better sleep. Riley shares insights his programs on how to help deliver great sleep and customer experiences for this clients. Riley's ease and calm tone shows how passionate he is about helping others with better sleep from his own experiences. Sean promises Riley won't put you to sleep from this recording.
Check out https://thesleepconsultant.com/ to learn more about Riley's offerings and to download his free sleep assessment.
July 30th, 2021 | Season 5 | 32 mins 7 secs
catalyst, customer experience, one word, personal brands, rich keller
In this episode, Sean sits down with Rich Keller, CATALYST Effect Officer at TheRichKeller.com. They dive into why Rich quit his cushy corporate job and went on to be entrepreneur. They go deeper into his life experiences changed his view on branding and is now helping many entrepreneurs with their "One Word". Rich explains his approach about his own one word, CATALYST, and how built a framework from that in help others with their "One Word". Rich shares insights about why personal brands are so power and how shares key thoughts on how to develop your personal brand. Rich's enthusiastic and warm tone shows why he is a CATALYST and his passion to help others.
July 9th, 2021 | Season 5 | 20 mins 8 secs
customer experience, daniel incandela, emotional intelligence, marketing, servant leadership, terminus
In this episode, Sean sits down with Daniel Incandela, CMO at Terminus. They dive into why Daniel joined Terminus early this year. HINT: Daniel joined because Tim Kopp, CEO, believed in marketing to catapult the company. They go deeper into his experiences of emotional intelligence and servant leadership. Daniel explains his approach about putting people first before profit and about how good culture equals good profit. Daniel shares insights about how to reduce employee and customer churn. Daniel's ease and calm tone shows how he focuses on goals but makes sure people come before profit. It's no wonder he has such success in fostering the next generation of marketing leaders.
July 9th, 2021 | Season 5 | 23 mins 10 secs
customer experience, kacy maxwell, marketing, messaging, ramsey solutions
In this episode, Sean sits down with Kacy Maxwell, Executive Director at Ramsey Solutions. They dive into why he joined Ramsey Solutions. They go deeper into his experiences of building core messaging to a website with more than 6 million visits per month and over 1000 employees to support the company. Kacy explains his approach into managing such a large task. HINT: Kacy relates his approach to grocery shopping. Kacy shares insights about how to lead his team and listen to customer feedback. Kacy's kind and helpful tone shows his passion to help others by being present and listening.
July 9th, 2021 | Season 5 | 25 mins 53 secs
bart dalton, bd dalton, customer experience, finance, rockfine group
In this episode, Sean sits down with Bart "BD" Dalton, CEO of Bart Dalton Consulting and Director of the Rockfine Group. They dive into why his own consultancy and then created the Rockfine Group. They go deeper into his experiences of building a brilliant network without selling. Bart explains his approach into how to create a sustainable business while helping customers. Bart shares insights about his philosophy on helping customers. Bart's resilience and wanting to help more people is evident in his work and stories. His tone shows his passion to help others but also come from a place of abundance.
July 9th, 2021 | Season 5 | 32 mins 19 secs
customer experience, drew beechler, high alpha, minimally viable brand, venture studio
In this episode, Sean sits down with Drew Beechler, Director of Marketing at High Alpha. They dive into why Drew joined High Alpha and his path on to the venture studio. They go deeper into his experience from taking an idea to a minimally viable brand (MVB). Drew explains his team's approach into branding and marketing an idea into a tangible concept. Brett shares insights about how the High Alpha team works with founders to create wonderful experiences for them and their customers. Drew's guiding and eased tone shows why he has guided so many founders to start their companies.
July 9th, 2021 | Season 5 | 19 mins
accelawork, customer experience, robby slaughter, sales
In this episode, Sean sits down with Robby Slaughter, Principal at AccelaWork and Author of 5 Books including The New Science of Time Management. They dive into why Robby started to write his new book about better conversations about sales. They go deeper into why most people have apprehensions about selling. Robby explains how we can pivot the negative sales notion into positive, personal relationships by being honest and empathetic along with how companies should support sales people. Robby's focused vibe shows in his tone and is represented how can deconstruct the most complex of problems and create the most simply yet effective solutions for his clients and readers.
July 9th, 2021 | Season 5 | 28 mins 35 secs
brett mcgrath, content marketing, customer experience, high alpha, the juice
In this episode, Sean sits down with Brett McGrath, VP of Marketing at The Juice. They dive into why Brett joined The Juice and the initial trials marketing a pre-launch company. They go deeper into his experiences how to create great customer experiences without a product. Brett explains his approach into turning stranger into advocates. Brett shares insights about how The Juice team works together to hit their goals. Brett's consistent drive improve his team and himself is evident in his work, passions, and focuses. His tone shows is constant drive to do well but also come from a place of abundance.
June 18th, 2021 | Season 5 | 28 mins 18 secs
customer experience, customer stories, joe dudeck, keyhole marketing, marketing services
In this episode, Sean sits down with Joe Dudeck, President + Founder of Keyhole Marketing. They dive into why and how Joe started Keyhole. They go deeper into his experiences with finding the wrong clients at first and he realigned to find the right ones. Joe explains his approach to align content with great customer experiences. Joe shares insights about his podcast, interviewing, and moving to Colorado from Indiana. Joe's always look to the brighter side vibe shows in his tone and is represented in services to capture and share customers' stories.