Episode 91: The Digital Product's Life is the Customer Experience. Build the Right Thing and Building the Thing Right.
March 19th, 2021 | Season 5 | 39 mins 38 secs
customer experience, design, digital products, innovatemap, messaging, mike reynolds, product design, product messaging, product technology, technology
In this episode, I sit down with Mike Reynolds, CEO at Innovatemap. We dive into how Mike started the company and how the customer landscape has changed. Hint: Digital products are not exclusively for the tech scene. We go deeper into how Mike's company has adapted well to digital innovation and the workplace. Mike goes deeper on new digital trends but the importance of keeping customer experience as a primary focus in product messaging, design, and technology. Mike's enthusiasm about digital products and his team is evident of Innovatemap's success and how passion can come success.
March 19th, 2021 | Season 5 | 34 mins 24 secs
12 stars media, customer experience, rocky walls, video marketing
In this episode, I sit down with Rocky Walls, CEO at 12 Stars Media. We dive into why Rocky started the company over 13 years ago and what changes were made to fit the current customer market. We go deeper into how Rocky's company survived two recessions and the impacts on customer experience. Rocky shares insights how storytelling to deliver great customer experience has changed and what has stayed the same. Rocky's calm demeanor brings you into his story about adjusting to current climates and customer needs.
March 19th, 2021 | Season 5 | 25 mins 23 secs
customer experience, iot, mike peck, outside source, solution guide, technology
In this episode, I sit down with Mike Peck, CEO at Outside Source. We dive into how Mike started off in marketing which led him to lead OS. We go deeper into how Mike pivoted the company from a marketing agency to an IoT company. Mike shares insights on steps to take pivoting a company to fit client needs. Mike's kind, helpful nature is represented in his stories and analogies to be a guide for his company and clients.
March 19th, 2021 | Season 5 | 26 mins 56 secs
customer experience, cx, neil miller, podcasting, the digital workplace, workforce
In this episode, I sit down with Neil Miller, host of The Digital Workplace. We dive into why Neil started The Digital Workplace and lessons learned from guests . We go deeper into how why digital meetings are the most pressing need for companies today. Neil shares insights from over 150 podcast episodes and how companies should view work productivity. Neil's deep understanding of mindset gives a unique perspective on workforce being about human beings and how to scale that without being robotic.
February 5th, 2021 | Season 4 | 25 mins 5 secs
creative mornings, customer experience, design, marketing, ryan hunley, second street creative
In this episode, I sit down with Ryan Hunley, owner and art director at Second Street Creative. We dive into why Ryan started Second Street and how that led to establishing Creative Mornings Indianapolis Chapter. We go deeper into how Ryan builds community through storytelling. Ryan shares insights on how to develop your concept of identity and how develop that entrepreneurial drive. Ryan's chill, fresh vibe shows in his tone and is represented in his passions and focuses.
February 5th, 2021 | Season 4 | 29 mins 39 secs
adam gulla, customer experience, marketing, personal brand, personal branding
In this episode, I sit down with Adam Gulla, Business Development Manager at Briljent. We dive into how Adam went from being a writer to a business development aficionado and building his personal brand . We go deeper into how Adam fostered his writing talents to foster stronger sales relationships. Adam shares wonderful examples of how he helped clients in 2020. Adam has such a calm yet enthusiastic demeanor to constantly improve and help others succeed.
February 5th, 2021 | Season 4 | 31 mins 25 secs
alex perry, customer experience, marketing, messaging, minivan mogul, practically speaking
In this episode, I sit down with Alex Perry, CEO of Practically Speaking and the author of Minivan Mogul. We dive into why Alex started her company and the great story about writing Minivan Mogul. We go deeper into Alex's background and how she champions her clients. Alex shares wonderful examples of how she helps clients and the results they see. Alex's personality leaps out of the sound. Her love to provide the best customer experience shows her love to help others to find their voice.
December 4th, 2020 | Season 4 | 29 mins 8 secs
customer experience, cx, jen edds, podcast marketing, podcasts, the brassy broadcasting company
In this episode, I sit down with Jen Edds, Head Broad in Charge of The Brassy Broadcasting Company. We dive into why Jen started her podcasting company. We go deeper into what is the epicenter for podcasting engagement - building conversations and community. Jen shares wonderful examples of when she started out and her experiences with Beauty and the Gi. Jen also gives great examples of how to build your podcasting audience. Jen's personality leaps out of the sound while helping her clients find the success in the simplest things. Her love to provide the best customer experience shows her love to help others to find their voice.
December 4th, 2020 | Season 4 | 26 mins 58 secs
bryan kramer, customer experience, cx, h2h, h2h model, shareology
In this episode, I sit down with Bryan Kramer, co-founder of H2H Companies. We dive into why Bryan co-founded H2H Companies and came up with the H2H Model. We go deeper into how make small changes can make a huge impact on your business. Bryan illustrates great examples on some great analogies and examples. Bryan provides great insight on how he cultivated a wonderful customer experience through his own experiences. Bryan also gives some interesting examples of his own life and why he came up with the H2H Model. This model has helped numerous business owners see and create the right focuses for success.
December 4th, 2020 | Season 4 | 30 mins 41 secs
covid, customer experience, cx, restaurants, snapshyft, thor wood
In this episode, I sit down with Thor Wood, CEO and co-founder of SnapShyft. We dive into why Thor co-founded SnapShyft. We go deeper into how his company works on balancing a great customer experience with a two sided market - restaurant owners and workers. Thor provides a lot of great stats on the labor force and forecasts how restaurants have pivoted and will continue to pivot with COVID. Thor also gives some interesting insight on how restaurants will be coming out of the ashes stronger.
December 4th, 2020 | Season 4 | 31 mins 53 secs
contractors, covid, customer experience, cx, groundwork, jeff wraley
In this episode, I sit down with Jeff Wraley, founder of Groundwork. We dive into why Jeff started Groundwork and his journey to lead to creating the company. We go deeper into how he built a solid customer experience through product and strategy and the steps to get to a strong MVP. Jeff talks about his entrepreneurial mindset on to constantly improve the product for his customers. Jeff also gives some interesting insight how contractor industries were impacted with COVID.
December 4th, 2020 | Season 4 | 20 mins 43 secs
community, customer experience, cx, lorraine ball, roundpeg
In this episode, I sit down with Lorraine Ball, founder of Roundpeg. We dive into how Lorraine started her business by going all in and not straddling the fence. We go deeper into how her mindset helped improve customer experience by going on all with one company and burning other things that distract you from the end goal. Lorraine talks about success pivots and how to upsell. Lorraine also gives some interesting insight how she built her business by building a strong community.
December 4th, 2020 | Season 4 | 25 mins 55 secs
kate gahimer, marketing messaging, messaging, senler studio, social media, social media marketing
In this episode, I sit down with Kate Gahimer, CEO and co-founder of Senler Studio. We dive into why Kate started a social media marketing agency during the pandemic. We go deeper into entrepreneurial mental challenges in creative industries. Kate also gives some great insight on how to message when building a business and offering value at the right time. Kate also gives some interesting details on her experience living in Zurich to moving back to the United States in 2020.
December 4th, 2020 | Season 4 | 29 mins 46 secs
3 pillars of ecommerce success, ann sieg, ecommerce business school, marketing channels, marketing messaging, messaging
In this episode, I sit down with Ann Sieg, founder of eCommerce Business School. We dive into how anyone can start their online empire Ann talks about 3 Pillars of eCommerce Success (Generate cash flow, Automate Flows, and Build asset). We go deeper how her company resonates their message on a few different platforms. Ann also gives some great insight on how to deliver value to each customer through their program. Ann talks about why she loves her company and gives good ideas on how to build a community of like minded people.
December 4th, 2020 | Season 4 | 35 mins 32 secs
customer experience, cx, doug karr, douglas karr, highbridge, salesforce, seo
In this episode, I sit down with Douglas Karr, founder of Martech Zone and VP/Partner at HighBridge. We dive into why Doug goes by Douglas and not Doug on his online and social accounts. Fun Fact: It's all about SEO! We talk about how has business changed for his companies and clients. Douglas talks about what digital transformation is and how his company has been focusing on business problems with specific marketing needs. We go deeper how the business landscape has changed drastically since COVID. And we talk about why this happening showed where we needed to accelerate based on on previous data on what customers actually wanted. Douglas also gives some great insight on the Salesforce marketplace landscape, how to rejigger projects to optimize for growth, and a little about him and why he loves what he does, about his hobbies, and why health has been so important to him.
Shouts out to:
December 4th, 2020 | Season 4 | 19 mins 22 secs
customer experience, cx, evolve to grow, marketing messaging, messaging, tristan wright
In this episode, I sit down with Tristan Wright, founder of Evolve to Grow. We dive into how Tristan's career path on how he ended up starting Evolve to Grow. NOTE: There are some cool insights from his journey. We go deeper into how messaging and customer experience scaled his business. Tristan also gives some great insight on how to remain viable in good and rough times.