Episode 116: How Combining Rev Ops and Key Metrics in an Industry Led a Company to Pivot toward Exponential Growth
December 10th, 2021 | Season 5 | 31 mins 18 secs
customer experience, key metrics, mike seidle, pivotcx, revenue operations
In this episode, I sit down with Mike Seidle, CTO and cofounder of PivotCX. We dive into how Mike co-founded PivotCX (originally WorkHere). We go deeper into his experience with pivoting a company towards clients' needs and finding success after Covid. Mike explains how the company focused in on recruiting key metrics. Mike shares insights on how PivotCX uses revenue operations (rev ops) methodology to deliver the key metrics and overall scalability for their clients. Mike's laid focused yet passionate tone shows how much his loves helping the company, clients, and partners succeed. He even gives some insight on messaging platforms and the progression of sales to revenue operations over the last 20 years.
November 12th, 2021 | Season 5 | 28 mins 30 secs
carly pallis, core values, customer experiences, marketing, member experiences, pavilion
In this episode, I sit down with Carly Pallis, VP of Marketing at Pavilion. We dive into how Carly joined Pavilion from becoming a member to running Pavilion's marketing. We go deeper into her experience how leadership found the core values and how her team was able to market. Carly explains how the whole Pavilion team meets every Friday to share members' stories on where they aligned their core values. Carly shares insights on how her team focuses on two of the company's core values: listen closely and act quickly and asking constant feedback from members. Carly's laid back yet and passionate tone shows how much she loves helping her team, the whole team, and Pavilion's members get the most out of being a member. She even gives some insight on her own growth and how to developing a great bed side manner excelled her career.
October 15th, 2021 | Season 5 | 30 mins 24 secs
candidate experience, captivate talent, carolyn estelle, customer experience, hiring process
In this episode, I sit down with Carolyn Estelle, Director of Executive Search at Captivate Talent. We dive into why Carolyn joined Captivate Talent and what about the company sets them apart from the competition. We go deeper into her experience on how companies can get better at candidate experiences. Carolyn explains how this is a candidate market and how companies should adapt to find the best talent. Carolyn shares insights on how the Captivate Talent team guides clients through their hiring needs. HINT: Simplifying the process helps tremendously. Carolyn's helpful and passionate tone shows how much she loves helping clients find great talent and also uplifting to find more female executive being placed. She shows her advocacy to help females and young recruiters to excel.
Her motto: “Diamonds are made under pressure.”
October 15th, 2021 | Season 5 | 28 mins 29 secs
customer experience, podcasting, podcasting community, podcasts, rock felder, squadcast
In this episode, I sit down with Rock Felder, COO at SquadCast. We dive into why Rock and his co-founder Zach started the company. We go deeper into his experiences and view about product led growth in the booming podcasting world. Rock explains how they grew the SquadCast team around engaging customers and building a podcasting community. Rock shares insights on how to build a company from scratch and the phases needed to get it to be sustainable. Rock's helpful and easy tone shows how passionate he is about helping a community with not pushing product but rather adapting to customer needs.
October 15th, 2021 | Season 5 | 18 mins 43 secs
alex sanfilippo, creating a brand, customer experience, podcasting, podcastsop, podmatch, solocasters
In this episode, I sit down with Alex Sanfilippo. We dive into why Alex started PodMatch and PodcastSOP. and his need to help solocasters scaling their podcasts. We go deeper into his approach on figuring out product market fit. Alex explains from his experience how to leverage being a guest and a host in podcasting. Alex shares insights on how deliver better customer experiences through podcasting and marketing channels leading to the podcast. Alex's excited and friendly tone shows how passionate he is about helping podcasters and solocasters alike scale their podcasts and grow communities.
October 1st, 2021 | Season 5 | 25 mins 36 secs
customer experience, inspiring comfort, jen marr
In this episode, I sit down with Jen Marr. We dive into why Jen started Inspiring Comfort and why comfort creates better experiences and sustains relationships better than empathy. We go deeper into her research on why people haven't been equipped to create comfortable environments. NOTE: Jen spent extensive time at crisis areas like Sandy Hook to research how comfort helps with positive healing impacts. Jen explains how this can translate to less critical experiences through marketing and customer experience. Jen shares insights on how comfort can bring back human connectedness in this very digitally, yet disconnected world. Jen's comforting and kind tone shows how passionate she is about helping others with understanding what comfort is and programs around facilitating those behaviors.
October 1st, 2021 | Season 5 | 15 mins 36 secs
customer experience, wildland coffee, zach frantz
In this episode, I sit down with Zach Frantz. We dive into why Zach started Wildland Coffee. We go deeper into his passion to make lean companies serving niche customers. Zach explains his process about how he simplifies to improve the customer experience. Zach shares insights about how he approaches new ideas for Wildland Coffee and aligning that with current customer needs. Zach's friendly tone shows how passionate he is about delivering delightful, simple, and caffeine related experiences in each pouch.
October 1st, 2021 | Season 5 | 17 mins 10 secs
customer experience, founders space, steve hoffman, surviving a startup
In this episode, I sit down with Steve Hoffman, aka Captain Hoff. We dive into why Steve started Founders Space and why he wrote Surviving a Startup. We go deeper into his experience helping hundreds of startups which is findings are broken down in his book. Steve shares insights in his book about how entrepreneurs can build successful companies with healthy mindsets and how to make the biggest and best impact for customers and employees a like. Steve's jovial and passionate tone shows how passionate he is about helping others with achieving their dreams in growing successful companies.
October 1st, 2021 | Season 5 | 28 mins 41 secs
brand, brandon green, chapter2ventures, customer experience
In this episode, I sit down with Brandon Green. We dive into why Brandon started Chapter2Ventures. We go deeper into how he bridged his different business lines into one company. Brandon shares insights how to launch a one brand conglomerate successfully. Brandon's motivating and uplifting tone shows how passionate he is about helping others through Chapter2Ventures.
July 30th, 2021 | Season 5 | 25 mins 10 secs
customer experience, riley jarvis, the sleep consultant
In this episode, I sit down with Riley Jarvis, TheSleepConsultant.com. We dive into why Riley started the Sleep Consultant out of his own struggles with lack of sleep that affected his health. We go deeper into his research and experiences with sleep and some pretty awesome stats. HINT: We all need to rest up. Riley explains his approach about how he helps his clients along with a doctor to achieve a wholistic remedy from better sleep. Riley shares insights his programs on how to help deliver great sleep and customer experiences for this clients. Riley's ease and calm tone shows how passionate he is about helping others with better sleep from his own experiences. I promise Riley won't put you to sleep from this recording.
Check out https://thesleepconsultant.com/ to learn more about Riley's offerings and to download his free sleep assessment.
July 30th, 2021 | Season 5 | 32 mins 7 secs
catalyst, customer experience, one word, personal brands, rich keller
In this episode, I sit down with Rich Keller, CATALYST Effect Officer at TheRichKeller.com. We dive into why Rich quit his cushy corporate job and went on to be entrepreneur. We go deeper into his life experiences changed his view on branding and is now helping many entrepreneurs with their "One Word". Rich explains his approach about his own one word, CATALYST, and how built a framework from that in help others with their "One Word". Rich shares insights about why personal brands are so power and how shares key thoughts on how to develop your personal brand. Rich's enthusiastic and warm tone shows why he is a CATALYST and his passion to help others.
July 9th, 2021 | Season 5 | 20 mins 8 secs
customer experience, daniel incandela, emotional intelligence, marketing, servant leadership, terminus
In this episode, I sit down with Daniel Incandela, CMO at Terminus. We dive into why Daniel joined Terminus early this year. HINT: Daniel joined because Tim Kopp, CEO, believed in marketing to catapult the company. We go deeper into his experiences of emotional intelligence and servant leadership. Daniel explains his approach about putting people first before profit and about how good culture equals good profit. Daniel shares insights about how to reduce employee and customer churn. Daniel's ease and calm tone shows how he focuses on goals but makes sure people come before profit. It's no wonder he has such success in fostering the next generation of marketing leaders.
July 9th, 2021 | Season 5 | 23 mins 10 secs
customer experience, kacy maxwell, marketing, messaging, ramsey solutions
In this episode, I sit down with Kacy Maxwell, Executive Director at Ramsey Solutions. We dive into why he joined Ramsey Solutions. We go deeper into his experiences of building core messaging to a website with more than 6 million visits per month and over 1000 employees to support the company. Kacy explains his approach into managing such a large task. HINT: Kacy relates his approach to grocery shopping. Kacy shares insights about how to lead his team and listen to customer feedback. Kacy's kind and helpful tone shows his passion to help others by being present and listening.
July 9th, 2021 | Season 5 | 25 mins 53 secs
bart dalton, bd dalton, customer experience, finance, rockfine group
In this episode, I sit down with Bart "BD" Dalton, CEO of Bart Dalton Consulting and Director of the Rockfine Group. We dive into why his own consultancy and then created the Rockfine Group. We go deeper into his experiences of building a brilliant network without selling. Bart explains his approach into how to create a sustainable business while helping customers. Bart shares insights about his philosophy on helping customers. Bart's resilience and wanting to help more people is evident in his work and stories. His tone shows his passion to help others but also come from a place of abundance.
July 9th, 2021 | Season 5 | 32 mins 19 secs
customer experience, drew beechler, high alpha, minimally viable brand, venture studio
In this episode, I sit down with Drew Beechler, Director of Marketing at High Alpha. We dive into why Drew joined High Alpha and his path on to the venture studio. We go deeper into his experience from taking an idea to a minimally viable brand (MVB). Brett explains his team's approach into branding and marketing an idea into a tangible concept. Brett shares insights about how the High Alpha team works with founders to create wonderful experiences for them and their customers. Drew's guiding and eased tone shows why he has guided so many founders to start their companies.
July 9th, 2021 | Season 5 | 19 mins
accelawork, customer experience, robby slaughter, sales
In this episode, I sit down with Robby Slaughter, Principal at AccelaWork and Author of 5 Books including The New Science of Time Management. We dive into why Robby started to write his new book about better conversations about sales. We go deeper into why most people have apprehensions about selling. Robby explains how we can pivot the negative sales notion into positive, personal relationships by being honest and empathetic along with how companies should support sales people. Robby's focused vibe shows in his tone and is represented how can deconstruct the most complex of problems and create the most simply yet effective solutions for his clients and readers.