Converge Coffee
Learn from Experts Like They Were Right Across a Coffee Table
We found 2 episodes of Converge Coffee with the tag “writing”.
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Episode 12: How the HE-Doublle Hockey Sticks Do You Brand Yourself
June 22nd, 2018 | 35 mins 3 secs
buyer experience, customer experience, erik deckers, messaging, personal branding, speaking, writing
In this episode, I sit down with Erik Deckers, president of Pro Blog Service and co-author of Branding Yourself, and its never too early to start your brand. We dive deeper into the importance of personal branding and why the HE-Doublle Hockey Sticks make money being yourself. Oh, we talk about Erik's whit in the book and how he made money writing about personal branding that built his personal brand.
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Episode 1: A Novel (Writing) Approach to Content Marketing
October 9th, 2017 | 26 mins 29 secs
content marketing, erik deckers, messaging, writing
In this episode, I sit down with Erik Deckers (@edeckers), president of Pro Blog Service, and talk about why content marketers lie about saying they're storytellers. The 7 How Tos and 5 Ways isn't telling a story. Deckers gives 4 key takeaways on what are the most important fiction writing techniques to bring back to content marketing.