Converge Coffee

Episode 92: How to Market Locally Online

March 19th, 2021  |  Season 5  |  32 mins 5 secs

flint analytics, marketing technology, multi-location marketing, paid media, seo, tim flint

In this episode, Sean sits down with Tim Flint, Principal and Strategist at Flint Analytics. They dive into why Tim started Flint Analytics and how led to narrowing a specific focus on multi-location businesses at clients. They go deeper into why companies should consider marketing online. Hint: It's not for all companies. Tim shares insights on how to build systems to get wins for clients via SEO and paid media. Tim's focused vibe shows in his tone and is represented how he experiments and finds better ways for his customers to market better.

Episode 77: How Digital Transformation Helps See Clear in Blurry Times

December 4th, 2020  |  Season 4  |  35 mins 32 secs

customer experience, cx, doug karr, douglas karr, highbridge, salesforce, seo

In this episode, Sean sits down with Douglas Karr, founder of Martech Zone and VP/Partner at HighBridge. They dive into why Doug goes by Douglas and not Doug on his online and social accounts. Fun Fact: It's all about SEO! They talk about how has business changed for his companies and clients. Douglas talks about what digital transformation is and how his company has been focusing on business problems with specific marketing needs. We go deeper how the business landscape has changed drastically since COVID. And they talk about why this happening showed where we needed to accelerate based on on previous data on what customers actually wanted. Douglas also gives some great insight on the Salesforce marketplace landscape, how to rejigger projects to optimize for growth, and a little about him and why he loves what he does, about his hobbies, and why health has been so important to him.

Shouts out to:
Jenn Lisak
Daniel Pink

Episode 58: How to Build Your Online Brand from the Ground Up

January 17th, 2020  |  Season 3  |  15 mins 31 secs

joe auer, mattress clarity, messaging, search engine optimization, seo, youtube marketing

In this episode, Sean sits down with Joe Auer, Founder and Managing Editor of Mattress Clarity. They dive into how to start marketing your online business. They go deeper into how to build SEO strategies, YouTube followers, and other essentials to get people noticing your brand's content.

Episode 26: How This Marketing Tech Company Listens to Their Customers

October 12th, 2018  |  Season 2  |  25 mins 2 secs

ashley ward, content marketing, digital marketing tools, marketing tech, marketing technology, semrush, seo

In this episode, Sean sits down with Ashley Ward, digital marketing strategist at SEMrush. They dive into how SEMrush is going from a search engine optimization (SEO) tool into an all in one digital marketing tool. Ashley tells her story about her strengths being in content and social media. She travels the world speaking at conferences about SEMrush and how content and search goes together. They dive deeper into how tech moves with peoples' needs.

Episode 4: Building an Influencer Marketing SaaS Product

November 1st, 2017  |  Season 1  |  31 mins 57 secs

influencer marketing, joe sinkwitz, marketing agency, marketing tech, marketing technology, martech, search engine optimization, seo

In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices.