November 30th, 2018 | 41 mins 52 secs
event marketing, jim martin, product marketing, saas marketing, venue intel, venue intelligence, venue marketing
In this episode, I sit down with Jim Martin, Founder and President of Venue Intelligence. We dive into why any company needs a venue playbook. Jim explains what Venue Intelligence does and how to market a SaaS product where most people still use binders. We dive deeper on why Jim's company targets security, operations, and marketing at any company.
November 2nd, 2018 | 23 mins 15 secs
customer experience, event marketing, indiana university, julie johnston, learning spaces
In this episode, I sit down with Julie Johnston, director of Learning Spaces for Indiana University and co-owner of Vision Loft. We dive into what IU's Learning Spaces initiative is and how its helping the state's community hubs. We talk about how customer experience is crucial for students, faculty, and outside resources to thrive. Julie dives deeper into her passion with Learning Spaces and VisionLoft on how spaces help people and bring them together.
March 28th, 2018 | 27 mins 55 secs
centric indiana, centric indy, customer experience, day of innovation, event marketing, innovation, jason williams
In this episode, I sit down with Jason Williams, Executive Director, at Centric Indy, and talk about how to put on a great event. We dive deeper on how to draw the right crowd and get sponsors by building strong relationships. Jason and I go on to talk about Centric's community based focus. Learn how Centric cultivated innovation in Indiana.