Episode 39

Message Testing with Micro Experiments and Simplicity

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October 5th, 2019

22 mins 14 secs

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marketing messaging test marketing messaging jumblethink michael woodward

About this Episode

In this episode, I sit down with Michael Woodward, CEO and Founder of jumbleThink. We dive into Michael's passion to help others and why he started jumbleThink. We chat about creating Micro Experiments to test messaging and audiences. Michael offers great insight on why and how keeping messaging simple to quickly test its effectiveness.