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Displaying 1 item of Converge Coffee with the tag "jim martin".
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Episode 32: Play the Way You Practice with Venue Marketing
November 30th, 2018 | Season 2 | 41 mins 52 secs
event marketing, jim martin, product marketing, saas marketing, venue intel, venue intelligence, venue marketing
In this episode, Sean sits down with Jim Martin, Founder and President of Venue Intelligence. They dive into why any company needs a venue playbook. Jim explains what Venue Intelligence does and how to market a SaaS product where most people still use binders. They dive deeper on why Jim's company targets security, operations, and marketing at any company.