October 23rd, 2020
In this episode, I sit down with Mike Strohl, co-founder of Integrated Sport Nutrition and Red Lead Nutrition. We dive into why Mike started a nutrition company and his perspective not coming from the nutrition and fitness world. We go deeper into what marketing lessons Mike and his company faced early on and how they pivoted. Mike mentions some pretty amazing stuff about what is on the horizon for his company while still saying true to their mission - helping customers become their healthiest versions.