October 11th, 2019 | 23 mins 6 secs
elevated marketing solutions, jennifer denney, marketing messaging, marketing technology, martech, paid digital media, paid media, paid online advertising
In this episode, I sit down with Jennifer Denney, Founder and CEO of Elevated Marketing Solutions. We dive into Jennifer's extensive marketing background and why she started a paid marketing company. We go deeper into the importance of segmenting and funneling audiences and what is the difference between Google, Facebook, and LinkedIn advertising platforms. Jennifer leaves some great advice on how to make paid ads simpler.