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    <title>Converge Coffee - Episodes Tagged with “Terminus”</title>
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    <pubDate>Fri, 09 Jul 2021 10:15:00 -0400</pubDate>
    <description>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. 
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.
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    <itunes:subtitle>Learn from Experts Like They Were Right Across a Coffee Table</itunes:subtitle>
    <itunes:author>Sean Sullivan</itunes:author>
    <itunes:summary>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. 
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.
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    <itunes:keywords>marketing, messaging, design, technology, martech, marketing technology, customer experience, cx, buyer experience, employee experience, customer buying journey, marketing success, customer success, proving customer experience, proving cx, prove customer experience, prove cx, go to market operations, gtm ops, go to market, gtm, go to market strategy, gtm strategy, abm, account based marketing, abx, account based experience</itunes:keywords>
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      <itunes:name>Sean Sullivan</itunes:name>
      <itunes:email>sean@convergecoffee.co</itunes:email>
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  <title>Episode 105: How to Build a Stand Out Marketing Team to Make Customers Look Like Rockstars</title>
  <link>https://www.convergecoffee.co/105</link>
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  <pubDate>Fri, 09 Jul 2021 10:15:00 -0400</pubDate>
  <author>Sean Sullivan</author>
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  <itunes:episode>105</itunes:episode>
  <itunes:title>How to Build a Stand Out Marketing Team to Make Customers Look Like Rockstars</itunes:title>
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  <itunes:season>5</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Daniel Incandela, CMO at Terminus. They dive into why Daniel joined Terminus early this year. HINT: Daniel joined because Tim Kopp, CEO, believed in marketing to catapult the company. They go deeper into his experiences of emotional intelligence and servant leadership. Daniel explains his approach about putting people first before profit and about how good culture equals good profit. Daniel shares insights about how to reduce employee and customer churn. Daniel's ease and calm tone shows how he focuses on goals but makes sure people come before profit. It's no wonder he has such success in fostering the next generation of marketing leaders.</itunes:subtitle>
  <itunes:duration>20:08</itunes:duration>
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  <description>&lt;p&gt;In this episode, Sean sits down with Daniel Incandela, CMO at &lt;a href="https://terminus.com/" target="_blank" rel="nofollow noopener"&gt;Terminus&lt;/a&gt;. They dive into why Daniel joined Terminus early this year. HINT: Daniel joined because Tim Kopp, CEO, believed in marketing to catapult the company. They go deeper into his experiences of emotional intelligence and servant leadership. Daniel explains his approach about putting people first before profit and about how good culture equals good profit. Daniel shares insights about how to reduce employee and customer churn. Daniel's ease and calm tone shows how he focuses on goals but makes sure people come before profit. It's no wonder he has such success in fostering the next generation of marketing leaders.&lt;/p&gt;

&lt;p&gt;More about Daniel. &lt;a href="https://www.linkedin.com/in/danielincandela/" target="_blank" rel="nofollow noopener"&gt;https://www.linkedin.com/in/danielincandela/&lt;/a&gt; &lt;/p&gt;
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  <itunes:keywords>daniel incandela, terminus, emotional intelligence, servant leadership, marketing, customer experience</itunes:keywords>
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    <![CDATA[<p>In this episode, Sean sits down with Daniel Incandela, CMO at <a href="https://terminus.com/" rel="nofollow">Terminus</a>. They dive into why Daniel joined Terminus early this year. HINT: Daniel joined because Tim Kopp, CEO, believed in marketing to catapult the company. They go deeper into his experiences of emotional intelligence and servant leadership. Daniel explains his approach about putting people first before profit and about how good culture equals good profit. Daniel shares insights about how to reduce employee and customer churn. Daniel&#39;s ease and calm tone shows how he focuses on goals but makes sure people come before profit. It&#39;s no wonder he has such success in fostering the next generation of marketing leaders.</p>

<p>More about Daniel. <a href="https://www.linkedin.com/in/danielincandela/" rel="nofollow">https://www.linkedin.com/in/danielincandela/</a></p>]]>
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    <![CDATA[<p>In this episode, Sean sits down with Daniel Incandela, CMO at <a href="https://terminus.com/" rel="nofollow">Terminus</a>. They dive into why Daniel joined Terminus early this year. HINT: Daniel joined because Tim Kopp, CEO, believed in marketing to catapult the company. They go deeper into his experiences of emotional intelligence and servant leadership. Daniel explains his approach about putting people first before profit and about how good culture equals good profit. Daniel shares insights about how to reduce employee and customer churn. Daniel&#39;s ease and calm tone shows how he focuses on goals but makes sure people come before profit. It&#39;s no wonder he has such success in fostering the next generation of marketing leaders.</p>

<p>More about Daniel. <a href="https://www.linkedin.com/in/danielincandela/" rel="nofollow">https://www.linkedin.com/in/danielincandela/</a></p>]]>
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