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    <fireside:genDate>Thu, 30 Apr 2026 04:08:07 -0500</fireside:genDate>
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    <title>Converge Coffee - Episodes Tagged with “Technology”</title>
    <link>https://www.convergecoffee.co/tags/technology</link>
    <pubDate>Fri, 19 Mar 2021 10:45:00 -0400</pubDate>
    <description>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. 
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>Learn from Experts Like They Were Right Across a Coffee Table</itunes:subtitle>
    <itunes:author>Sean Sullivan</itunes:author>
    <itunes:summary>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. 
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.
</itunes:summary>
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    <itunes:explicit>no</itunes:explicit>
    <itunes:keywords>marketing, messaging, design, technology, martech, marketing technology, customer experience, cx, buyer experience, employee experience, customer buying journey, marketing success, customer success, proving customer experience, proving cx, prove customer experience, prove cx, go to market operations, gtm ops, go to market, gtm, go to market strategy, gtm strategy, abm, account based marketing, abx, account based experience</itunes:keywords>
    <itunes:owner>
      <itunes:name>Sean Sullivan</itunes:name>
      <itunes:email>sean@convergecoffee.co</itunes:email>
    </itunes:owner>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<itunes:category text="Business">
  <itunes:category text="Entrepreneurship"/>
</itunes:category>
<item>
  <title>Episode 95: How Focusing on One Segment Maximizes Customer Experience</title>
  <link>https://www.convergecoffee.co/95</link>
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  <pubDate>Fri, 19 Mar 2021 10:45:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/86922a8b-094a-4d37-933e-d1130a0c5eff.mp3" length="37619839" type="audio/mpeg"/>
  <itunes:episode>95</itunes:episode>
  <itunes:title>How Focusing on One Segment Maximizes Customer Experience</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>5</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Peter Birsinger, CEO &amp; Founder at Podscribe. They dive into why Peter started Podscribe and how the company has evolved. They go deeper into how Peter leads the company on balancing tech improvements while delivering great customer experience. Peter shares insights on what podcasters should focus on this year (2021) and how Podscribe has evolved in more detail to help more podcasters with their transcriptions. Peter's chill, focused, and dry humored vibe shows in his tone and is represented in his passion to help podcasters and pushing life to the max while helping his employees and customers.</itunes:subtitle>
  <itunes:duration>26:06</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>In this episode, Sean sits down with Peter Birsinger, CEO &amp;amp; Founder at Podscribe (https://podscribe.ai/). They dive into why Peter started Podscribe and how the company has evolved. They go deeper into how Peter leads the company on balancing tech improvements while delivering great customer experience. Peter shares insights on what podcasters should focus on this year (2021) and how Podscribe has evolved in more detail to help more podcasters with their transcriptions. Peter's chill, focused, and dry humored vibe shows in his tone and is represented in his passion to help podcasters and pushing life to the max while helping his employees and customers.
More About Peter. https://www.linkedin.com/in/peter-birsinger/ 
</description>
  <itunes:keywords>peter birsinger, podscribe, technology, podcasting, customer experience</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Peter Birsinger, CEO &amp; Founder at <a href="https://podscribe.ai/" rel="nofollow">Podscribe</a>. They dive into why Peter started Podscribe and how the company has evolved. They go deeper into how Peter leads the company on balancing tech improvements while delivering great customer experience. Peter shares insights on what podcasters should focus on this year (2021) and how Podscribe has evolved in more detail to help more podcasters with their transcriptions. Peter&#39;s chill, focused, and dry humored vibe shows in his tone and is represented in his passion to help podcasters and pushing life to the max while helping his employees and customers.</p>

<p>More About Peter. <a href="https://www.linkedin.com/in/peter-birsinger/" rel="nofollow">https://www.linkedin.com/in/peter-birsinger/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Peter Birsinger, CEO &amp; Founder at <a href="https://podscribe.ai/" rel="nofollow">Podscribe</a>. They dive into why Peter started Podscribe and how the company has evolved. They go deeper into how Peter leads the company on balancing tech improvements while delivering great customer experience. Peter shares insights on what podcasters should focus on this year (2021) and how Podscribe has evolved in more detail to help more podcasters with their transcriptions. Peter&#39;s chill, focused, and dry humored vibe shows in his tone and is represented in his passion to help podcasters and pushing life to the max while helping his employees and customers.</p>

<p>More About Peter. <a href="https://www.linkedin.com/in/peter-birsinger/" rel="nofollow">https://www.linkedin.com/in/peter-birsinger/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 91: The Digital Product's Life is the Customer Experience. Build the Right Thing and Building the Thing Right.</title>
  <link>https://www.convergecoffee.co/91</link>
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  <pubDate>Fri, 19 Mar 2021 09:45:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/8c6641b2-e454-41f3-b43c-50757b2afd46.mp3" length="57090299" type="audio/mpeg"/>
  <itunes:episode>91</itunes:episode>
  <itunes:title>The Digital Product's Life is the Customer Experience. Build the Right Thing and Building the Thing Right.</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>5</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Mike Reynolds, CEO at Innovatemap. They dive into how Mike started the company and how the customer landscape has changed. Hint: Digital products are not exclusively for the tech scene. They go deeper into how Mike's company has adapted well to digital innovation and the workplace. Mike goes deeper on new digital trends but the importance of keeping customer experience as a primary focus in product messaging, design, and technology. Mike's enthusiasm about digital products and his team is evident of Innovatemap's success and how passion can come success.</itunes:subtitle>
  <itunes:duration>39:38</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>In this episode, Sean sits down with Mike Reynolds, CEO at Innovatemap (https://innovatemap.com/). They dive into how Mike started the company and how the customer landscape has changed. Hint: Digital products are not exclusively for the tech scene. They go deeper into how Mike's company has adapted well to digital innovation and the workplace. Mike goes deeper on new digital trends but the importance of keeping customer experience as a primary focus in product messaging, design, and technology. Mike's enthusiasm about digital products and his team is evident of Innovatemap's success and how passion can come success.
More About Mike. https://www.linkedin.com/in/mike-reynolds-8594932/ 
</description>
  <itunes:keywords>mike reynolds, innovatemap, digital products, design, technology, messaging, product design, product technology, product messaging, customer experience</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Mike Reynolds, CEO at <a href="https://innovatemap.com/" rel="nofollow">Innovatemap</a>. They dive into how Mike started the company and how the customer landscape has changed. Hint: Digital products are not exclusively for the tech scene. They go deeper into how Mike&#39;s company has adapted well to digital innovation and the workplace. Mike goes deeper on new digital trends but the importance of keeping customer experience as a primary focus in product messaging, design, and technology. Mike&#39;s enthusiasm about digital products and his team is evident of Innovatemap&#39;s success and how passion can come success.</p>

<p>More About Mike. <a href="https://www.linkedin.com/in/mike-reynolds-8594932/" rel="nofollow">https://www.linkedin.com/in/mike-reynolds-8594932/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Mike Reynolds, CEO at <a href="https://innovatemap.com/" rel="nofollow">Innovatemap</a>. They dive into how Mike started the company and how the customer landscape has changed. Hint: Digital products are not exclusively for the tech scene. They go deeper into how Mike&#39;s company has adapted well to digital innovation and the workplace. Mike goes deeper on new digital trends but the importance of keeping customer experience as a primary focus in product messaging, design, and technology. Mike&#39;s enthusiasm about digital products and his team is evident of Innovatemap&#39;s success and how passion can come success.</p>

<p>More About Mike. <a href="https://www.linkedin.com/in/mike-reynolds-8594932/" rel="nofollow">https://www.linkedin.com/in/mike-reynolds-8594932/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 89: How to Pivot Your Company to Be More of a Solution Guide </title>
  <link>https://www.convergecoffee.co/89</link>
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  <pubDate>Fri, 19 Mar 2021 09:15:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/17d762d7-7905-4b77-b78c-9436ed0a9f42.mp3" length="36568159" type="audio/mpeg"/>
  <itunes:episode>89</itunes:episode>
  <itunes:title>How to Pivot Your Company to Be More of a Solution Guide </itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>5</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Mike Peck,  CEO at Outside Source. They dive into how Mike started off in marketing which led him to lead OS. They go deeper into how Mike pivoted the company from a marketing agency to an IoT company. Mike shares insights on steps to take pivoting a company to fit client needs. Mike's kind, helpful nature is represented in his stories and analogies to be a guide for his company and clients.</itunes:subtitle>
  <itunes:duration>25:23</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>In this episode, Sean sits down with Mike Peck,  CEO at Outside Source (https://www.outsidesource.com/). They dive into how Mike started off in marketing which led him to lead OS. They go deeper into how Mike pivoted the company from a marketing agency to an IoT company. Mike shares insights on steps to take pivoting a company to fit client needs. Mike's kind, helpful nature is represented in his stories and analogies to be a guide for his company and clients.
More About Mike. https://www.linkedin.com/in/mike-peck-a979a29/ 
</description>
  <itunes:keywords>mike peck, outside source, iot, customer experience, technology, solution guide</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Mike Peck,  CEO at <a href="https://www.outsidesource.com/" rel="nofollow">Outside Source</a>. They dive into how Mike started off in marketing which led him to lead OS. They go deeper into how Mike pivoted the company from a marketing agency to an IoT company. Mike shares insights on steps to take pivoting a company to fit client needs. Mike&#39;s kind, helpful nature is represented in his stories and analogies to be a guide for his company and clients.</p>

<p>More About Mike. <a href="https://www.linkedin.com/in/mike-peck-a979a29/" rel="nofollow">https://www.linkedin.com/in/mike-peck-a979a29/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Mike Peck,  CEO at <a href="https://www.outsidesource.com/" rel="nofollow">Outside Source</a>. They dive into how Mike started off in marketing which led him to lead OS. They go deeper into how Mike pivoted the company from a marketing agency to an IoT company. Mike shares insights on steps to take pivoting a company to fit client needs. Mike&#39;s kind, helpful nature is represented in his stories and analogies to be a guide for his company and clients.</p>

<p>More About Mike. <a href="https://www.linkedin.com/in/mike-peck-a979a29/" rel="nofollow">https://www.linkedin.com/in/mike-peck-a979a29/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 67: Understanding the Customer Journey Through Your Design and Technology - Customizing the Journey While Systematizing</title>
  <link>https://www.convergecoffee.co/67</link>
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  <pubDate>Fri, 23 Oct 2020 08:30:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/d5bfa8fc-19b3-43ef-8a85-1fa4d004785f.mp3" length="36077595" type="audio/mpeg"/>
  <itunes:episode>67</itunes:episode>
  <itunes:title>Understanding the Customer Journey Through Your Design and Technology - Customizing the Journey While Systematizing</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>4</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Chip Wade, owner and lead designer at Wade Works Creative. They dive into Chip's unique background with mechanical engineering and how that has transformed his company's unique value add to customers. They do deeper into the future of digital interactive technology and how that is transforming the home experience. Chip shares what his tech can do and how aligning that with the right messaging helps customers.</itunes:subtitle>
  <itunes:duration>25:02</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>In this episode, Sean sits down with Chip Wade, owner and lead designer at Wade Works Creative (https://wadeworkscreative.com/). They dive into Chip's unique background with mechanical engineering and how that has transformed his company's unique value add to customers. They do deeper into the future of digital interactive technology and how that is transforming the home experience. Chip shares what his tech can do and how aligning that with the right messaging helps customers.
More About Chip. https://www.linkedin.com/in/chip-wade-58516429/ 
</description>
  <itunes:keywords>chip wade, wade works creative, digital interactive technology, marketing technology, marketing tech, martech, design, technology, customer experience</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Chip Wade, owner and lead designer at <a href="https://wadeworkscreative.com/" rel="nofollow">Wade Works Creative</a>. They dive into Chip&#39;s unique background with mechanical engineering and how that has transformed his company&#39;s unique value add to customers. They do deeper into the future of digital interactive technology and how that is transforming the home experience. Chip shares what his tech can do and how aligning that with the right messaging helps customers.</p>

<p>More About Chip. <a href="https://www.linkedin.com/in/chip-wade-58516429/" rel="nofollow">https://www.linkedin.com/in/chip-wade-58516429/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Chip Wade, owner and lead designer at <a href="https://wadeworkscreative.com/" rel="nofollow">Wade Works Creative</a>. They dive into Chip&#39;s unique background with mechanical engineering and how that has transformed his company&#39;s unique value add to customers. They do deeper into the future of digital interactive technology and how that is transforming the home experience. Chip shares what his tech can do and how aligning that with the right messaging helps customers.</p>

<p>More About Chip. <a href="https://www.linkedin.com/in/chip-wade-58516429/" rel="nofollow">https://www.linkedin.com/in/chip-wade-58516429/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 64: Marketing Software Having Your Back</title>
  <link>https://www.convergecoffee.co/64</link>
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  <pubDate>Fri, 23 Oct 2020 07:45:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/9172c3d7-90cc-459f-8d48-938e56d270b8.mp3" length="29406939" type="audio/mpeg"/>
  <itunes:episode>64</itunes:episode>
  <itunes:title>Marketing Software Having Your Back</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>4</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Eric Vardon, CEO at Morphio. They dive into why Eric started Morphio. They go deeper into why companies need more marketing security software. Eric mentions a people are central to the decisions but they must understand the algorithms to be subjective and not lose revenue or increase stress.</itunes:subtitle>
  <itunes:duration>20:24</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>In this episode, Sean sits down with Eric Vardon, CEO at Morphio (https://morphio.ai/). The dive into why Eric started Morphio. They go deeper into why companies need more marketing security software. Eric mentions a people are central to the decisions but they must understand the algorithms to be subjective and not lose revenue or increase stress.
More About Eric. https://www.linkedin.com/in/ericvardon/ 
</description>
  <itunes:keywords>eric vardon, morphio, morphio ai, marketing technology, martech, technology, marketing security software</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Eric Vardon, CEO at <a href="https://morphio.ai/" rel="nofollow">Morphio</a>. The dive into why Eric started Morphio. They go deeper into why companies need more marketing security software. Eric mentions a people are central to the decisions but they must understand the algorithms to be subjective and not lose revenue or increase stress.</p>

<p>More About Eric. <a href="https://www.linkedin.com/in/ericvardon/" rel="nofollow">https://www.linkedin.com/in/ericvardon/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Eric Vardon, CEO at <a href="https://morphio.ai/" rel="nofollow">Morphio</a>. The dive into why Eric started Morphio. They go deeper into why companies need more marketing security software. Eric mentions a people are central to the decisions but they must understand the algorithms to be subjective and not lose revenue or increase stress.</p>

<p>More About Eric. <a href="https://www.linkedin.com/in/ericvardon/" rel="nofollow">https://www.linkedin.com/in/ericvardon/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 63: Helping Brands the Market Products in the "Elephant in the Room" Marketplace</title>
  <link>https://www.convergecoffee.co/63</link>
  <guid isPermaLink="false">edb78ddb-2266-461a-be26-fc51fda0b990</guid>
  <pubDate>Fri, 23 Oct 2020 07:30:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/edb78ddb-2266-461a-be26-fc51fda0b990.mp3" length="38057007" type="audio/mpeg"/>
  <itunes:episode>63</itunes:episode>
  <itunes:title>Helping Brands the Market Products in the "Elephant in the Room" Marketplace</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>4</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Peter Lazarz, VP of Marketing at SupplyKick. They dive into B2C marketing and what makes that different than B2B in his former roles. They go deeper into how companies can compete on Amazon's marketplace platform. Peter gives some great fundamental tips on how to be successful selling on Amazon.</itunes:subtitle>
  <itunes:duration>26:24</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>In this episode, Sean sits down with Peter Lazarz, VP of Marketing at SupplyKick (https://www.supplykick.com/). They dive into B2C marketing and what makes that different than B2B in his former roles. They go deeper into how companies can compete on Amazon's marketplace platform. Peter gives some great fundamental tips on how to be successful selling on Amazon.
More About Peter. https://www.linkedin.com/in/peterlazarz/ 
</description>
  <itunes:keywords>peter lazarz, supply kick, b2c marketing, dtc marketing, amazon marketplace, amazon marketing, technology, customer experience</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Peter Lazarz, VP of Marketing at <a href="https://www.supplykick.com/" rel="nofollow">SupplyKick</a>. They dive into B2C marketing and what makes that different than B2B in his former roles. They go deeper into how companies can compete on Amazon&#39;s marketplace platform. Peter gives some great fundamental tips on how to be successful selling on Amazon.</p>

<p>More About Peter. <a href="https://www.linkedin.com/in/peterlazarz/" rel="nofollow">https://www.linkedin.com/in/peterlazarz/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Peter Lazarz, VP of Marketing at <a href="https://www.supplykick.com/" rel="nofollow">SupplyKick</a>. They dive into B2C marketing and what makes that different than B2B in his former roles. They go deeper into how companies can compete on Amazon&#39;s marketplace platform. Peter gives some great fundamental tips on how to be successful selling on Amazon.</p>

<p>More About Peter. <a href="https://www.linkedin.com/in/peterlazarz/" rel="nofollow">https://www.linkedin.com/in/peterlazarz/</a></p>]]>
  </itunes:summary>
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