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    <title>Converge Coffee - Episodes Tagged with “Search Engine Optimization”</title>
    <link>https://www.convergecoffee.co/tags/search%20engine%20optimization</link>
    <pubDate>Fri, 17 Jan 2020 10:00:00 -0500</pubDate>
    <description>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from the lessons they learned. Every episode puts you right across the coffee table from your speaker. You'd be walking away with actionable insights you can actually use, not another list post no one implements. We dive deeper into the four go-to-market success cores that drive and prove customer experience: Messaging, Design, Tech, and Experience. These four essentials don't only apply to marketing. Guests bring backgrounds in sales, customer experience, RevOps, recruiting, data, and product because today, every business function grows through the same two forces: customers and employees converging back to those four cores. In three years, we built what was one of the world's top 1% downloaded podcasts with 250 human downloads per episode and an 80%+ consumption rate.</description>
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    <itunes:subtitle>Learn from Experts Like They Were Right Across a Coffee Table</itunes:subtitle>
    <itunes:author>Sean Sullivan</itunes:author>
    <itunes:summary>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from the lessons they learned. Every episode puts you right across the coffee table from your speaker. You'd be walking away with actionable insights you can actually use, not another list post no one implements. We dive deeper into the four go-to-market success cores that drive and prove customer experience: Messaging, Design, Tech, and Experience. These four essentials don't only apply to marketing. Guests bring backgrounds in sales, customer experience, RevOps, recruiting, data, and product because today, every business function grows through the same two forces: customers and employees converging back to those four cores. In three years, we built what was one of the world's top 1% downloaded podcasts with 250 human downloads per episode and an 80%+ consumption rate.</itunes:summary>
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      <itunes:name>Sean Sullivan</itunes:name>
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  <itunes:category text="Management"/>
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  <title>Episode 58: How to Build Your Online Brand from the Ground Up</title>
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  <pubDate>Fri, 17 Jan 2020 10:00:00 -0500</pubDate>
  <author>Sean Sullivan</author>
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  <itunes:episode>58</itunes:episode>
  <itunes:title>How to Build Your Online Brand from the Ground Up</itunes:title>
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  <itunes:season>3</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Joe Auer, Founder and Managing Editor of Mattress Clarity. They dive into how to start marketing your online business. They go deeper into how to build SEO strategies, YouTube followers, and other essentials to get people noticing your brand's content.</itunes:subtitle>
  <itunes:duration>15:31</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
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  <description>&lt;p&gt;In this episode, Sean sits down with Joe Auer, Founder and Managing Editor of &lt;a href="https://www.mattressclarity.com/" rel="nofollow noopener"&gt;Mattress Clarity&lt;/a&gt;. They dive into how to start marketing your online business. They go deeper into how to build SEO strategies, YouTube followers, and other essentials to get people noticing your brand's content.&lt;/p&gt;

&lt;p&gt;More About Joe. &lt;a href="https://www.linkedin.com/in/joe-auer-a9243925/" rel="nofollow noopener"&gt;https://www.linkedin.com/in/joe-auer-a9243925/&lt;/a&gt; &lt;/p&gt;
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  <itunes:keywords>joe auer, mattress clarity, seo, search engine optimization, youtube marketing, messaging</itunes:keywords>
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    <![CDATA[<p>In this episode, Sean sits down with Joe Auer, Founder and Managing Editor of <a href="https://www.mattressclarity.com/" rel="nofollow noopener">Mattress Clarity</a>. They dive into how to start marketing your online business. They go deeper into how to build SEO strategies, YouTube followers, and other essentials to get people noticing your brand's content.</p>

<p>More About Joe. <a href="https://www.linkedin.com/in/joe-auer-a9243925/" rel="nofollow noopener">https://www.linkedin.com/in/joe-auer-a9243925/</a></p>]]>
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    <![CDATA[<p>In this episode, Sean sits down with Joe Auer, Founder and Managing Editor of <a href="https://www.mattressclarity.com/" rel="nofollow noopener">Mattress Clarity</a>. They dive into how to start marketing your online business. They go deeper into how to build SEO strategies, YouTube followers, and other essentials to get people noticing your brand's content.</p>

<p>More About Joe. <a href="https://www.linkedin.com/in/joe-auer-a9243925/" rel="nofollow noopener">https://www.linkedin.com/in/joe-auer-a9243925/</a></p>]]>
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  <title>Episode 4: Building an Influencer Marketing SaaS Product</title>
  <link>https://www.convergecoffee.co/4</link>
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  <pubDate>Wed, 01 Nov 2017 09:45:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/369a1556-b123-4d96-9a3c-580fde47829d.mp3" length="46034900" type="audio/mp3"/>
  <itunes:episode>4</itunes:episode>
  <itunes:title>Building an Influencer Marketing SaaS Product</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>1</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. </itunes:subtitle>
  <itunes:duration>31:57</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
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  <description>&lt;p&gt;In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at &lt;a href="https://intellifluence.com/" rel="nofollow noopener"&gt;Intellifluence&lt;/a&gt;, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. &lt;/p&gt;

&lt;p&gt;More About Joe. &lt;a href="https://www.linkedin.com/in/jsinkwitz/" rel="nofollow noopener"&gt;https://www.linkedin.com/in/jsinkwitz/&lt;/a&gt; &lt;/p&gt;
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  <itunes:keywords>influencer marketing, joe sinkwitz, marketing agency, marketing tech, marketing technology, martech, search engine optimization, seo</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at <a href="https://intellifluence.com/" rel="nofollow noopener">Intellifluence</a>, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. </p>

<p>More About Joe. <a href="https://www.linkedin.com/in/jsinkwitz/" rel="nofollow noopener">https://www.linkedin.com/in/jsinkwitz/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at <a href="https://intellifluence.com/" rel="nofollow noopener">Intellifluence</a>, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. </p>

<p>More About Joe. <a href="https://www.linkedin.com/in/jsinkwitz/" rel="nofollow noopener">https://www.linkedin.com/in/jsinkwitz/</a></p>]]>
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