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    <title>Converge Coffee - Episodes Tagged with “Public Relations”</title>
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    <pubDate>Fri, 08 Nov 2019 10:00:00 -0500</pubDate>
    <description>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from the lessons they learned. Every episode puts you right across the coffee table from your speaker. You'd be walking away with actionable insights you can actually use, not another list post no one implements. We dive deeper into the four go-to-market success cores that drive and prove customer experience: Messaging, Design, Tech, and Experience. These four essentials don't only apply to marketing. Guests bring backgrounds in sales, customer experience, RevOps, recruiting, data, and product because today, every business function grows through the same two forces: customers and employees converging back to those four cores. In three years, we built what was one of the world's top 1% downloaded podcasts with 250 human downloads per episode and an 80%+ consumption rate.</description>
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    <itunes:subtitle>Learn from Experts Like They Were Right Across a Coffee Table</itunes:subtitle>
    <itunes:author>Sean Sullivan</itunes:author>
    <itunes:summary>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from the lessons they learned. Every episode puts you right across the coffee table from your speaker. You'd be walking away with actionable insights you can actually use, not another list post no one implements. We dive deeper into the four go-to-market success cores that drive and prove customer experience: Messaging, Design, Tech, and Experience. These four essentials don't only apply to marketing. Guests bring backgrounds in sales, customer experience, RevOps, recruiting, data, and product because today, every business function grows through the same two forces: customers and employees converging back to those four cores. In three years, we built what was one of the world's top 1% downloaded podcasts with 250 human downloads per episode and an 80%+ consumption rate.</itunes:summary>
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  <title>Episode 53: The Evolution of PR and Creating a PR Process</title>
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  <pubDate>Fri, 08 Nov 2019 10:00:00 -0500</pubDate>
  <author>Sean Sullivan</author>
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  <itunes:episode>53</itunes:episode>
  <itunes:title>The Evolution of PR and Creating a PR Process</itunes:title>
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  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Rae Hostetler, Founder of Hostetler Public Relations. They dive into why she started her own PR agency and what has changed in PR over the years. They go deeper into the PR process and strategy for small local vs. large national/international brands. </itunes:subtitle>
  <itunes:duration>15:53</itunes:duration>
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  <description>&lt;p&gt;In this episode, Sean sits down with Rae Hostetler, Founder of &lt;a href="https://hostetlerpr.com/" rel="nofollow noopener"&gt;Hostetler Public Relations&lt;/a&gt;. They dive into why she started her own PR agency and what has changed in PR over the years. They go deeper into the PR process and strategy for small local vs. large national/international brands. &lt;/p&gt;

&lt;p&gt;More About Rae. &lt;a href="https://www.linkedin.com/in/rae-hostetler/" rel="nofollow noopener"&gt;https://www.linkedin.com/in/rae-hostetler/&lt;/a&gt; &lt;/p&gt;
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    <![CDATA[<p>In this episode, Sean sits down with Rae Hostetler, Founder of <a href="https://hostetlerpr.com/" rel="nofollow noopener">Hostetler Public Relations</a>. They dive into why she started her own PR agency and what has changed in PR over the years. They go deeper into the PR process and strategy for small local vs. large national/international brands. </p>

<p>More About Rae. <a href="https://www.linkedin.com/in/rae-hostetler/" rel="nofollow noopener">https://www.linkedin.com/in/rae-hostetler/</a></p>]]>
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    <![CDATA[<p>In this episode, Sean sits down with Rae Hostetler, Founder of <a href="https://hostetlerpr.com/" rel="nofollow noopener">Hostetler Public Relations</a>. They dive into why she started her own PR agency and what has changed in PR over the years. They go deeper into the PR process and strategy for small local vs. large national/international brands. </p>

<p>More About Rae. <a href="https://www.linkedin.com/in/rae-hostetler/" rel="nofollow noopener">https://www.linkedin.com/in/rae-hostetler/</a></p>]]>
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