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    <fireside:genDate>Tue, 05 May 2026 12:07:47 -0500</fireside:genDate>
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    <title>Converge Coffee - Episodes Tagged with “Personal Branding”</title>
    <link>https://www.convergecoffee.co/tags/personal%20branding</link>
    <pubDate>Fri, 27 Oct 2023 10:15:00 -0400</pubDate>
    <description>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. 
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>Learn from Experts Like They Were Right Across a Coffee Table</itunes:subtitle>
    <itunes:author>Sean Sullivan</itunes:author>
    <itunes:summary>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. 
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.
</itunes:summary>
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    <itunes:explicit>no</itunes:explicit>
    <itunes:keywords>marketing, messaging, design, technology, martech, marketing technology, customer experience, cx, buyer experience, employee experience, customer buying journey, marketing success, customer success, proving customer experience, proving cx, prove customer experience, prove cx, go to market operations, gtm ops, go to market, gtm, go to market strategy, gtm strategy, abm, account based marketing, abx, account based experience</itunes:keywords>
    <itunes:owner>
      <itunes:name>Sean Sullivan</itunes:name>
      <itunes:email>sean@convergecoffee.co</itunes:email>
    </itunes:owner>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<itunes:category text="Business">
  <itunes:category text="Entrepreneurship"/>
</itunes:category>
<item>
  <title>Episode 148: How Focusing on Strategic Growth Offer Solutions in Plain Sight and Improves Experiences</title>
  <link>https://www.convergecoffee.co/148</link>
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  <pubDate>Fri, 27 Oct 2023 10:15:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/4ec351fd-fec7-493f-b5c1-f8b0e26b5634.mp3" length="30111964" type="audio/mpeg"/>
  <itunes:episode>148</itunes:episode>
  <itunes:title>How Focusing on Strategic Growth Offer Solutions in Plain Sight and Improves Experiences</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>6</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Bruno Pesec, corporate consultant, co-author of Augmented Strategy, and doctorate student in organizational change. They dive into why Bruno started on his consulting practice and why he branded himself instead of a company name. They go deeper into his experience on what the two important levers for strategic growth. Bruno gives some great insights on how companies grow but how leaders can foster growth. Bruno gives examples of how he helps leaders find growth opportunities in plain sight. Bruno gets deep on how he has fostered his own growth from his inquisitive mind, his parents, and his love for martial arts.
More About Bruno. https://www.linkedin.com/in/pesec/</itunes:subtitle>
  <itunes:duration>31:21</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>&lt;p&gt;In this episode, Sean sits down with &lt;a href="https://www.pesec.no/" target="_blank" rel="nofollow noopener"&gt;Bruno Pesec&lt;/a&gt;, corporate consultant, co-author of Augmented Strategy, and doctorate student in organizational change. They dive into why Bruno started on his consulting practice and why he branded himself instead of a company name. They go deeper into his experience on what the two important levers for strategic growth. Bruno gives some great insights on how companies grow but how leaders can foster growth. Bruno gives examples of how he helps leaders find growth opportunities in plain sight. Bruno gets deep on how he has fostered his own growth from his inquisitive mind, his parents, and his love for martial arts.&lt;br&gt;
More About Bruno. &lt;a href="https://www.linkedin.com/in/pesec/" target="_blank" rel="nofollow noopener"&gt;https://www.linkedin.com/in/pesec/&lt;/a&gt; &lt;/p&gt;
</description>
  <itunes:keywords>bruno pesec, customer experience, cx, branding, personal branding</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with <a href="https://www.pesec.no/" rel="nofollow">Bruno Pesec</a>, corporate consultant, co-author of Augmented Strategy, and doctorate student in organizational change. They dive into why Bruno started on his consulting practice and why he branded himself instead of a company name. They go deeper into his experience on what the two important levers for strategic growth. Bruno gives some great insights on how companies grow but how leaders can foster growth. Bruno gives examples of how he helps leaders find growth opportunities in plain sight. Bruno gets deep on how he has fostered his own growth from his inquisitive mind, his parents, and his love for martial arts.<br>
More About Bruno. <a href="https://www.linkedin.com/in/pesec/" rel="nofollow">https://www.linkedin.com/in/pesec/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with <a href="https://www.pesec.no/" rel="nofollow">Bruno Pesec</a>, corporate consultant, co-author of Augmented Strategy, and doctorate student in organizational change. They dive into why Bruno started on his consulting practice and why he branded himself instead of a company name. They go deeper into his experience on what the two important levers for strategic growth. Bruno gives some great insights on how companies grow but how leaders can foster growth. Bruno gives examples of how he helps leaders find growth opportunities in plain sight. Bruno gets deep on how he has fostered his own growth from his inquisitive mind, his parents, and his love for martial arts.<br>
More About Bruno. <a href="https://www.linkedin.com/in/pesec/" rel="nofollow">https://www.linkedin.com/in/pesec/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 86: How Building Your Personal Brand Creates Opportunities</title>
  <link>https://www.convergecoffee.co/86</link>
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  <pubDate>Fri, 05 Feb 2021 09:15:00 -0500</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/4694c243-7ef3-486f-8793-5b2e5c1c1d9c.mp3" length="42719989" type="audio/mpeg"/>
  <itunes:episode>86</itunes:episode>
  <itunes:title>How Building Your Personal Brand Creates Opportunities</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>4</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Adam Gulla, Business Development Manager at Briljent. They dive into how Adam went from being a writer to a business development aficionado and building his personal brand. They go deeper into how Adam fostered his writing talents to foster stronger sales relationships. Adam shares wonderful examples of how he helped clients in 2020. Adam has such a calm yet enthusiastic demeanor to constantly improve and help others succeed. </itunes:subtitle>
  <itunes:duration>29:39</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>&lt;p&gt;In this episode, Sean sits down with Adam Gulla, Business Development Manager at &lt;a href="https://briljent.com/" target="_blank" rel="nofollow noopener"&gt;Briljent&lt;/a&gt;. They dive into how Adam went from being a writer to a business development aficionado and building his personal brand. They go deeper into how Adam fostered his writing talents to foster stronger sales relationships. Adam shares wonderful examples of how he helped clients in 2020. Adam has such a calm yet enthusiastic demeanor to constantly improve and help others succeed. &lt;/p&gt;

&lt;p&gt;More About Adam. &lt;a href="https://www.linkedin.com/in/adamgulla/" target="_blank" rel="nofollow noopener"&gt;https://www.linkedin.com/in/adamgulla/&lt;/a&gt; &lt;/p&gt;
</description>
  <itunes:keywords>adam gulla, personal branding, personal brand, customer experience, marketing</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Adam Gulla, Business Development Manager at <a href="https://briljent.com/" rel="nofollow">Briljent</a>. They dive into how Adam went from being a writer to a business development aficionado and building his personal brand. They go deeper into how Adam fostered his writing talents to foster stronger sales relationships. Adam shares wonderful examples of how he helped clients in 2020. Adam has such a calm yet enthusiastic demeanor to constantly improve and help others succeed. </p>

<p>More About Adam. <a href="https://www.linkedin.com/in/adamgulla/" rel="nofollow">https://www.linkedin.com/in/adamgulla/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Adam Gulla, Business Development Manager at <a href="https://briljent.com/" rel="nofollow">Briljent</a>. They dive into how Adam went from being a writer to a business development aficionado and building his personal brand. They go deeper into how Adam fostered his writing talents to foster stronger sales relationships. Adam shares wonderful examples of how he helped clients in 2020. Adam has such a calm yet enthusiastic demeanor to constantly improve and help others succeed. </p>

<p>More About Adam. <a href="https://www.linkedin.com/in/adamgulla/" rel="nofollow">https://www.linkedin.com/in/adamgulla/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 74: Not Only Knowing the Tech, You Need to Have the Focus and Drive</title>
  <link>https://www.convergecoffee.co/74</link>
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  <pubDate>Fri, 23 Oct 2020 10:30:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/c148c2a6-a045-4012-94e9-18356e2eeaa3.mp3" length="45503141" type="audio/mpeg"/>
  <itunes:episode>74</itunes:episode>
  <itunes:title>Not Only Knowing the Tech, You Need to Have the Focus and Drive</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>4</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Darrell Alfonso, an award winning Martech and marketing operations professional. They dive into how life at Amazon has been treating him his first few years. They go deeper into how marketing pros can demonstrate their value. Darrell also gives some great advice on his career experience and how he has helped others find their marketing work niche themselves.</itunes:subtitle>
  <itunes:duration>31:35</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>&lt;p&gt;In this episode, Sean sits down with Darrell Alfonso, an award winning Martech and marketing operations professional. They dive into how life at &lt;a href="https://aws.amazon.com/" target="_blank" rel="nofollow noopener"&gt;Amazon&lt;/a&gt; has been treating him his first few years. They go deeper into how marketing pros can demonstrate their value. Darrell also gives some great advice on his career experience and how he has helped others find their marketing work niche themselves.&lt;/p&gt;

&lt;p&gt;More about Darrell. &lt;a href="https://www.linkedin.com/in/darrellalfonso" target="_blank" rel="nofollow noopener"&gt;https://www.linkedin.com/in/darrellalfonso&lt;/a&gt; &lt;/p&gt;
</description>
  <itunes:keywords>darrell alfonso, amazon, martech, personal branding, messaging</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Darrell Alfonso, an award winning Martech and marketing operations professional. They dive into how life at <a href="https://aws.amazon.com/" rel="nofollow">Amazon</a> has been treating him his first few years. They go deeper into how marketing pros can demonstrate their value. Darrell also gives some great advice on his career experience and how he has helped others find their marketing work niche themselves.</p>

<p>More about Darrell. <a href="https://www.linkedin.com/in/darrellalfonso" rel="nofollow">https://www.linkedin.com/in/darrellalfonso</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Darrell Alfonso, an award winning Martech and marketing operations professional. They dive into how life at <a href="https://aws.amazon.com/" rel="nofollow">Amazon</a> has been treating him his first few years. They go deeper into how marketing pros can demonstrate their value. Darrell also gives some great advice on his career experience and how he has helped others find their marketing work niche themselves.</p>

<p>More about Darrell. <a href="https://www.linkedin.com/in/darrellalfonso" rel="nofollow">https://www.linkedin.com/in/darrellalfonso</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 69: Build Your Brand - Beyond the Resume and Create Trust</title>
  <link>https://www.convergecoffee.co/69</link>
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  <pubDate>Fri, 23 Oct 2020 09:00:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/91685cd5-dd9e-4cf8-904f-4315e36a3c3c.mp3" length="33993505" type="audio/mpeg"/>
  <itunes:episode>69</itunes:episode>
  <itunes:title>Build Your Brand - Beyond the Resume and Create Trust</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>4</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Anthony Gaenzle, Head of Marketing and Business Development at Granite Creative Group. They dive into Anthony's journey of building his personal brand. They go deeper on his focus with content and SEO and how that shaped his career. Anthony mentions some great strategies for perfecting your craft with content marketing.</itunes:subtitle>
  <itunes:duration>23:35</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>&lt;p&gt;In this episode, Sean sits down with Anthony Gaenzle, Head of Marketing and Business Development at &lt;a href="https://www.granitecreativegroup.com/" target="_blank" rel="nofollow noopener"&gt;Granite Creative Group&lt;/a&gt;. &lt;a href="https://www.anthonygaenzle.com/" target="_blank" rel="nofollow noopener"&gt;They dive into Anthony's journey of building his personal brand.&lt;/a&gt; They go deeper on his focus with content and SEO and how that shaped his career. Anthony mentions some great strategies for perfecting your craft with content marketing.&lt;/p&gt;

&lt;p&gt;More about Anthony. &lt;a href="https://www.linkedin.com/in/anthonygaenzle/" target="_blank" rel="nofollow noopener"&gt;https://www.linkedin.com/in/anthonygaenzle/&lt;/a&gt; &lt;/p&gt;
</description>
  <itunes:keywords>anthony gaenzle, brand building, brand storytelling, messaging, personal branding</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Anthony Gaenzle, Head of Marketing and Business Development at <a href="https://www.granitecreativegroup.com/" rel="nofollow">Granite Creative Group</a>. <a href="https://www.anthonygaenzle.com/" rel="nofollow">They dive into Anthony&#39;s journey of building his personal brand.</a> They go deeper on his focus with content and SEO and how that shaped his career. Anthony mentions some great strategies for perfecting your craft with content marketing.</p>

<p>More about Anthony. <a href="https://www.linkedin.com/in/anthonygaenzle/" rel="nofollow">https://www.linkedin.com/in/anthonygaenzle/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Anthony Gaenzle, Head of Marketing and Business Development at <a href="https://www.granitecreativegroup.com/" rel="nofollow">Granite Creative Group</a>. <a href="https://www.anthonygaenzle.com/" rel="nofollow">They dive into Anthony&#39;s journey of building his personal brand.</a> They go deeper on his focus with content and SEO and how that shaped his career. Anthony mentions some great strategies for perfecting your craft with content marketing.</p>

<p>More about Anthony. <a href="https://www.linkedin.com/in/anthonygaenzle/" rel="nofollow">https://www.linkedin.com/in/anthonygaenzle/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 12: How the HE-Doublle Hockey Sticks Do You Brand Yourself  </title>
  <link>https://www.convergecoffee.co/12</link>
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  <pubDate>Fri, 22 Jun 2018 10:00:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/306a512b-1a78-432d-b93c-239b995852b7.mp3" length="50512052" type="audio/mp3"/>
  <itunes:episode>12</itunes:episode>
  <itunes:title>How the HE-Doublle Hockey Sticks Do You Brand Yourself  </itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>2</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Erik Deckers, president of Pro Blog Service and co-author of Branding Yourself, and its never too early to start your brand. They dive deeper into the importance of personal branding and why the HE-Doublle Hockey Sticks make money being yourself. Oh, they talk about Erik's whit in the book and how he made money writing about personal branding that built his personal brand. </itunes:subtitle>
  <itunes:duration>35:03</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>&lt;p&gt;In this episode, Sean sits down with Erik Deckers, president of &lt;a href="https://problogservice.com" target="_blank" rel="nofollow noopener"&gt;Pro Blog Service&lt;/a&gt; and co-author of &lt;a href="https://www.amazon.com/Branding-Yourself-Social-Reinvent-Biz-Tech-ebook/dp/B0769X6B3J" target="_blank" rel="nofollow noopener"&gt;Branding Yourself&lt;/a&gt;, and its never too early to start your brand. They dive deeper into the importance of personal branding and why the HE-Doublle Hockey Sticks make money being yourself. Oh, they talk about Erik's whit in the book and how he made money writing about personal branding that built his personal brand. &lt;/p&gt;

&lt;p&gt;More About Erik. &lt;a href="https://www.linkedin.com/in/erikdeckers/" target="_blank" rel="nofollow noopener"&gt;https://www.linkedin.com/in/erikdeckers/&lt;/a&gt; &lt;/p&gt;
</description>
  <itunes:keywords>buyer experience, customer experience, erik deckers, messaging, personal branding, speaking, writing</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Erik Deckers, president of <a href="https://problogservice.com" rel="nofollow">Pro Blog Service</a> and co-author of <a href="https://www.amazon.com/Branding-Yourself-Social-Reinvent-Biz-Tech-ebook/dp/B0769X6B3J" rel="nofollow">Branding Yourself</a>, and its never too early to start your brand. They dive deeper into the importance of personal branding and why the HE-Doublle Hockey Sticks make money being yourself. Oh, they talk about Erik&#39;s whit in the book and how he made money writing about personal branding that built his personal brand. </p>

<p>More About Erik. <a href="https://www.linkedin.com/in/erikdeckers/" rel="nofollow">https://www.linkedin.com/in/erikdeckers/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Erik Deckers, president of <a href="https://problogservice.com" rel="nofollow">Pro Blog Service</a> and co-author of <a href="https://www.amazon.com/Branding-Yourself-Social-Reinvent-Biz-Tech-ebook/dp/B0769X6B3J" rel="nofollow">Branding Yourself</a>, and its never too early to start your brand. They dive deeper into the importance of personal branding and why the HE-Doublle Hockey Sticks make money being yourself. Oh, they talk about Erik&#39;s whit in the book and how he made money writing about personal branding that built his personal brand. </p>

<p>More About Erik. <a href="https://www.linkedin.com/in/erikdeckers/" rel="nofollow">https://www.linkedin.com/in/erikdeckers/</a></p>]]>
  </itunes:summary>
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