web02.fireside.fm Tue, 05 May 2026 09:03:45 -0500 Fireside (https://fireside.fm) Converge Coffee - Episodes Tagged with “Marketing Tech” https://www.convergecoffee.co/tags/marketing%20tech Fri, 23 Oct 2020 08:30:00 -0400 Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts. We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores. en-us episodic Learn from Experts Like They Were Right Across a Coffee Table Sean Sullivan Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts. We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores. no marketing, messaging, design, technology, martech, marketing technology, customer experience, cx, buyer experience, employee experience, customer buying journey, marketing success, customer success, proving customer experience, proving cx, prove customer experience, prove cx, go to market operations, gtm ops, go to market, gtm, go to market strategy, gtm strategy, abm, account based marketing, abx, account based experience Sean Sullivan sean@convergecoffee.co Episode 67: Understanding the Customer Journey Through Your Design and Technology - Customizing the Journey While Systematizing https://www.convergecoffee.co/67 d5bfa8fc-19b3-43ef-8a85-1fa4d004785f Fri, 23 Oct 2020 08:30:00 -0400 Sean Sullivan 67 Understanding the Customer Journey Through Your Design and Technology - Customizing the Journey While Systematizing full 4 Sean Sullivan In this episode, Sean sits down with Chip Wade, owner and lead designer at Wade Works Creative. They dive into Chip's unique background with mechanical engineering and how that has transformed his company's unique value add to customers. They do deeper into the future of digital interactive technology and how that is transforming the home experience. Chip shares what his tech can do and how aligning that with the right messaging helps customers. 25:02 no <p>In this episode, Sean sits down with Chip Wade, owner and lead designer at <a href="https://wadeworkscreative.com/" target="_blank" rel="nofollow noopener">Wade Works Creative</a>. They dive into Chip's unique background with mechanical engineering and how that has transformed his company's unique value add to customers. They do deeper into the future of digital interactive technology and how that is transforming the home experience. Chip shares what his tech can do and how aligning that with the right messaging helps customers.</p> <p>More About Chip. <a href="https://www.linkedin.com/in/chip-wade-58516429/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/chip-wade-58516429/</a> </p> chip wade, wade works creative, digital interactive technology, marketing technology, marketing tech, martech, design, technology, customer experience In this episode, Sean sits down with Chip Wade, owner and lead designer at Wade Works Creative. They dive into Chip's unique background with mechanical engineering and how that has transformed his company's unique value add to customers. They do deeper into the future of digital interactive technology and how that is transforming the home experience. Chip shares what his tech can do and how aligning that with the right messaging helps customers.

More About Chip. https://www.linkedin.com/in/chip-wade-58516429/

]]> In this episode, Sean sits down with Chip Wade, owner and lead designer at Wade Works Creative. They dive into Chip's unique background with mechanical engineering and how that has transformed his company's unique value add to customers. They do deeper into the future of digital interactive technology and how that is transforming the home experience. Chip shares what his tech can do and how aligning that with the right messaging helps customers.

More About Chip. https://www.linkedin.com/in/chip-wade-58516429/

]]> Episode 35: How to Learn from Marketing Failures and Grow the Company https://www.convergecoffee.co/35 b2332885-7fc1-45a9-bef1-f59e969391b3 Tue, 01 Oct 2019 10:00:00 -0400 Sean Sullivan 35 How to Learn from Marketing Failures and Grow the Company full 3 Sean Sullivan In this episode, Sean sits down with Kyle Lacy, CMO at Lessonly. They dive into how the Lessonly Marketing Team decided what digital metrics were essential for growth. They chatted about the launch of Lessonly's website redesign and the strategy behind the project. And they talk about growing from our marketing failures to be stronger than ever. 18:34 no <p>In this episode, Sean sits down with <a href="https://kylelacy.com/" target="_blank" rel="nofollow noopener">Kyle Lacy</a>, CMO at <a href="https://www.lessonly.com/" target="_blank" rel="nofollow noopener">Lessonly.</a> They dive into how the Lessonly Marketing Team decided what digital metrics were essential for growth. They chatted about the launch of Lessonly's website redesign and the strategy behind the project. And they talk about growing from our marketing failures to be stronger than ever. </p> <p>More About Kyle. <a href="https://www.linkedin.com/in/kylelacy/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/kylelacy/</a> </p> kyle lacy, lessonly, marketing tech, marketing messaging, customer experience In this episode, Sean sits down with Kyle Lacy, CMO at Lessonly. They dive into how the Lessonly Marketing Team decided what digital metrics were essential for growth. They chatted about the launch of Lessonly's website redesign and the strategy behind the project. And they talk about growing from our marketing failures to be stronger than ever.

More About Kyle. https://www.linkedin.com/in/kylelacy/

]]> In this episode, Sean sits down with Kyle Lacy, CMO at Lessonly. They dive into how the Lessonly Marketing Team decided what digital metrics were essential for growth. They chatted about the launch of Lessonly's website redesign and the strategy behind the project. And they talk about growing from our marketing failures to be stronger than ever.

More About Kyle. https://www.linkedin.com/in/kylelacy/

]]> Episode 33: Focus on Your Marketing Fundamentals https://www.convergecoffee.co/33 8f480a6b-e55f-4e71-91ca-34a29bbf4fcc Fri, 07 Dec 2018 10:00:00 -0500 Sean Sullivan 33 Focus on Your Marketing Fundamentals full 2 Sean Sullivan In this episode, Sean sits down with Michael Kelly, one of the founders of DeveloperTown, a co-founder of FullStack, the founder of Tenant Tracker, a co-founder of Startup Competitors, and he is an active investor/advisor/board member in a number of startups. They dive into why he created Startup Competitors. Mike explains how companies, especially SaaS, should do market research. That is where is company comes in. We dive deeper on what it take for good market research and what lessons Mike has learned from interviewing over 40 startups on his podcast, providing a market research for them, and building Startup Competitors. 37:57 no <p>In this episode, Sean sits down with Michael Kelly, one of the founders of <a href="https://www.developertown.com/" target="_blank" rel="nofollow noopener">DeveloperTown</a>, a co-founder of <a href="https://www.fullstackpeo.com/" target="_blank" rel="nofollow noopener">FullStack</a>, the founder of <a href="http://www.tenanttracker.net/" target="_blank" rel="nofollow noopener">Tenant Tracker</a>, a co-founder of <a href="https://startupcompetitors.com/" target="_blank" rel="nofollow noopener">Startup Competitors</a>, and he is an active investor/advisor/board member in a number of startups. We dive into why he created Startup Competitors. Mike explains how companies, especially SaaS, should do market research. That is where is company comes in. They dive deeper on what it take for good market research and what lessons Mike has learned from interviewing over 40 startups on his podcast, providing a market research for them, and building Startup Competitors. </p> <p>More About Mike. <a href="https://www.linkedin.com/in/michaeldkelly/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/michaeldkelly/</a> </p> michael kelly, mike kelly, startup competitors, startup competitors podcast, marketing strategy, saas marketing, marketing tech, marketing technology, marketing research In this episode, Sean sits down with Michael Kelly, one of the founders of DeveloperTown, a co-founder of FullStack, the founder of Tenant Tracker, a co-founder of Startup Competitors, and he is an active investor/advisor/board member in a number of startups. We dive into why he created Startup Competitors. Mike explains how companies, especially SaaS, should do market research. That is where is company comes in. They dive deeper on what it take for good market research and what lessons Mike has learned from interviewing over 40 startups on his podcast, providing a market research for them, and building Startup Competitors.

More About Mike. https://www.linkedin.com/in/michaeldkelly/

]]> In this episode, Sean sits down with Michael Kelly, one of the founders of DeveloperTown, a co-founder of FullStack, the founder of Tenant Tracker, a co-founder of Startup Competitors, and he is an active investor/advisor/board member in a number of startups. We dive into why he created Startup Competitors. Mike explains how companies, especially SaaS, should do market research. That is where is company comes in. They dive deeper on what it take for good market research and what lessons Mike has learned from interviewing over 40 startups on his podcast, providing a market research for them, and building Startup Competitors.

More About Mike. https://www.linkedin.com/in/michaeldkelly/

]]> Episode 31: How Referral Systems are Broken and How WarmUp will Fix That https://www.convergecoffee.co/31 3864a29d-0dae-419d-ad3e-a5bce2a39807 Fri, 16 Nov 2018 10:00:00 -0500 Sean Sullivan 31 How Referral Systems are Broken and How WarmUp will Fix That full 2 Sean Sullivan In this episode, Sean sits down with Mike Hurley, CEO and co-founder of Warmup. They dive into why referral systems are broken. Mike explains why he built Warmup and why marketers and sales should have consistent messaging when asking for referrals. They dive deeper into how customer and employee referrals convert higher than any lead source. 22:13 no <p>In this episode, Sean sits down with Mike Hurley, CEO and co-founder of <a href="http://sendwarmup.com/" target="_blank" rel="nofollow noopener">Warmup</a>. They dive into why referral systems are broken. Mike explains why he built Warmup and why marketers and sales should have consistent messaging when asking for referrals. They dive deeper into how <a href="https://www.salesforce.com/blog/2014/11/b2b-sales-benchmark-research-finds-some-pipeline-surprises-infographic-gp.html" target="_blank" rel="nofollow noopener">customer and employee referrals convert higher</a> than any lead source. </p> <p>More About Mike. <a href="https://www.linkedin.com/in/mikechurley/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/mikechurley/</a> </p> mike hurley, warmup, warm up, referral marketing, marketing tech, marketing technology, sales tech, sales technology In this episode, Sean sits down with Mike Hurley, CEO and co-founder of Warmup. They dive into why referral systems are broken. Mike explains why he built Warmup and why marketers and sales should have consistent messaging when asking for referrals. They dive deeper into how customer and employee referrals convert higher than any lead source.

More About Mike. https://www.linkedin.com/in/mikechurley/

]]> In this episode, Sean sits down with Mike Hurley, CEO and co-founder of Warmup. They dive into why referral systems are broken. Mike explains why he built Warmup and why marketers and sales should have consistent messaging when asking for referrals. They dive deeper into how customer and employee referrals convert higher than any lead source.

More About Mike. https://www.linkedin.com/in/mikechurley/

]]> Episode 26: How This Marketing Tech Company Listens to Their Customers https://www.convergecoffee.co/26 c41aa507-1222-4c3d-a166-861c11eca9b8 Fri, 12 Oct 2018 10:00:00 -0400 Sean Sullivan 26 How This Marketing Tech Company Listens to Their Customers full 2 Sean Sullivan In this episode, Sean sits down with Ashley Ward, digital marketing strategist at SEMrush. They dive into how SEMrush is going from a search engine optimization (SEO) tool into an all in one digital marketing tool. Ashley tells her story about her strengths being in content and social media. She travels the world speaking at conferences about SEMrush and how content and search goes together. They dive deeper into how tech moves with peoples' needs. 25:02 no <p>In this episode, Sean sits down with Ashley Ward, digital marketing strategist at <a href="https://www.semrush.com/" target="_blank" rel="nofollow noopener">SEMrush</a>. They dive into how SEMrush is going from a search engine optimization (SEO) tool into an all in one digital marketing tool. Ashley tells her story about her strengths being in content and social media. She travels the world speaking at conferences about SEMrush and how content and search goes together. They dive deeper into how tech moves with peoples' needs. </p> <p>More About Ashley. <a href="https://www.linkedin.com/in/ashleyward90/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/ashleyward90/</a> </p> ashley ward, semrush, seo, content marketing, marketing tech, marketing technology, digital marketing tools In this episode, Sean sits down with Ashley Ward, digital marketing strategist at SEMrush. They dive into how SEMrush is going from a search engine optimization (SEO) tool into an all in one digital marketing tool. Ashley tells her story about her strengths being in content and social media. She travels the world speaking at conferences about SEMrush and how content and search goes together. They dive deeper into how tech moves with peoples' needs.

More About Ashley. https://www.linkedin.com/in/ashleyward90/

]]> In this episode, Sean sits down with Ashley Ward, digital marketing strategist at SEMrush. They dive into how SEMrush is going from a search engine optimization (SEO) tool into an all in one digital marketing tool. Ashley tells her story about her strengths being in content and social media. She travels the world speaking at conferences about SEMrush and how content and search goes together. They dive deeper into how tech moves with peoples' needs.

More About Ashley. https://www.linkedin.com/in/ashleyward90/

]]> Episode 19: What are the Two Rules of Marketing and How to Apply to Your Startup https://www.convergecoffee.co/19 c80b33c2-0180-476d-b7df-6a190e8bd88e Fri, 24 Aug 2018 10:00:00 -0400 Sean Sullivan 19 What are the Two Rules of Marketing and How to Apply to Your Startup full 2 Sean Sullivan In this episode, Sean sits down with Mike Seidle, co-founder and COO of WorkHere. They dive into why to stick with the two rules in marketing: Do something. Then do it better next time. Mike goes deeper how WorkHere started and the marketing lessons learned from running a startup. They talk about how customer experience is the backbone to any startup. 36:43 no <p>In this episode, Sean sits down with Mike Seidle, co-founder and COO of <a href="https://workhere.com/" target="_blank" rel="nofollow noopener">WorkHere</a>. They dive into why to stick with the two rules in marketing: Do something. Then do it better next time. Mike goes deeper how WorkHere started and the marketing lessons learned from running a startup. They talk about how customer experience is the backbone to any startup. </p> <p>More About Mike. <a href="https://www.linkedin.com/in/indymike/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/indymike/</a> </p> mike seidle, workhere, work here, marketing tech, marketing technology, facebook marketing, hr tech, hr tech marketing In this episode, Sean sits down with Mike Seidle, co-founder and COO of WorkHere. They dive into why to stick with the two rules in marketing: Do something. Then do it better next time. Mike goes deeper how WorkHere started and the marketing lessons learned from running a startup. They talk about how customer experience is the backbone to any startup.

More About Mike. https://www.linkedin.com/in/indymike/

]]> In this episode, Sean sits down with Mike Seidle, co-founder and COO of WorkHere. They dive into why to stick with the two rules in marketing: Do something. Then do it better next time. Mike goes deeper how WorkHere started and the marketing lessons learned from running a startup. They talk about how customer experience is the backbone to any startup.

More About Mike. https://www.linkedin.com/in/indymike/

]]> Episode 13: Going All in Blockchain Marketing https://www.convergecoffee.co/13 0e393fa9-01e0-483b-a3dd-36a2bb7674e3 Fri, 13 Jul 2018 10:00:00 -0400 Sean Sullivan 13 Going All in Blockchain Marketing full 2 Sean Sullivan In this episode, Sean sits down with Jeremy Epstein, CEO of Never Stop Marketing and co-founder of Cryto Explorers. They dive into why everyone needs marketing and never stop learning about marketing. Jeremy goes deep into blockchain. He talks about a lot of the unknowns. More importantly, he tells a story about setting yourself apart from all other marketers by going into the known like blockchain. 26:39 no <p>In this episode, Sean sits down with Jeremy Epstein, CEO of Never Stop Marketing, co-founder of <a href="http://www.cryptoexplorers.org/" target="_blank" rel="nofollow noopener">Cryto Explorers</a>, and has written a few books. They dive into why everyone needs marketing and never stop learning about marketing. Jeremy goes deep into blockchain. He talks about a lot of the unknowns. More importantly, he tells a story about setting yourself apart from all other marketers by going into the known like blockchain.</p> <p>Mor About Jeremy. <a href="https://www.linkedin.com/in/jer979/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/jer979/</a> </p> jeremy epstein, blockchain, blockchain marketing, martech, marketing tech, marketing technology In this episode, Sean sits down with Jeremy Epstein, CEO of Never Stop Marketing, co-founder of Cryto Explorers, and has written a few books. They dive into why everyone needs marketing and never stop learning about marketing. Jeremy goes deep into blockchain. He talks about a lot of the unknowns. More importantly, he tells a story about setting yourself apart from all other marketers by going into the known like blockchain.

Mor About Jeremy. https://www.linkedin.com/in/jer979/

]]> In this episode, Sean sits down with Jeremy Epstein, CEO of Never Stop Marketing, co-founder of Cryto Explorers, and has written a few books. They dive into why everyone needs marketing and never stop learning about marketing. Jeremy goes deep into blockchain. He talks about a lot of the unknowns. More importantly, he tells a story about setting yourself apart from all other marketers by going into the known like blockchain.

Mor About Jeremy. https://www.linkedin.com/in/jer979/

]]> Episode 11: Marketing an International Design Tech Product https://www.convergecoffee.co/11 ab1536d8-0e1a-475c-989f-56ee7d0bf958 Fri, 15 Jun 2018 10:00:00 -0400 Sean Sullivan 11 Marketing an International Design Tech Product full 2 Sean Sullivan In this episode, Sean sits down with Yali Saar, CEO and Co-Founder of Algorithmic Branding Agency Tailor Brands, and talk about how to market a design tech/SaaS product and how to teach computers how to design products making it easier for the end customer with a great design. Yali and Sean dive deeper on how to combine computer learning with human interaction to build a community, Small Biz Nation. 25:16 no <p>In this episode, Sean sits down with Yali Saar, CEO and Co-Founder of Algorithmic Branding Agency, <a href="https://www.tailorbrands.com/" target="_blank" rel="nofollow noopener">Tailor Brands</a>, and talk about how to market a design tech/SaaS product and how to teach computers how to design products making it easier for the end customer with a great design. Yali and Sean dive deeper on how to combine computer learning with human interaction to build a community, <a href="https://www.facebook.com/groups/tailorsmallbiznation/" target="_blank" rel="nofollow noopener">Small Biz Nation</a>.</p> <p>More About Yali. <a href="https://www.linkedin.com/in/yalisaar/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/yalisaar/</a> </p> branding, branding agency, branding language, brands, design, design language, design tech product, marketing tech, marketing technology, martech, tailor brands, yali saar In this episode, Sean sits down with Yali Saar, CEO and Co-Founder of Algorithmic Branding Agency, Tailor Brands, and talk about how to market a design tech/SaaS product and how to teach computers how to design products making it easier for the end customer with a great design. Yali and Sean dive deeper on how to combine computer learning with human interaction to build a community, Small Biz Nation.

More About Yali. https://www.linkedin.com/in/yalisaar/

]]> In this episode, Sean sits down with Yali Saar, CEO and Co-Founder of Algorithmic Branding Agency, Tailor Brands, and talk about how to market a design tech/SaaS product and how to teach computers how to design products making it easier for the end customer with a great design. Yali and Sean dive deeper on how to combine computer learning with human interaction to build a community, Small Biz Nation.

More About Yali. https://www.linkedin.com/in/yalisaar/

]]> Episode 9: How Should Product, Customer Success, and Marketing Work Well Together https://www.convergecoffee.co/9 8af0bc03-2266-4874-95b7-2519cfe2a7dc Fri, 18 May 2018 10:00:00 -0400 Sean Sullivan 9 How Should Product, Customer Success, and Marketing Work Well Together full 2 Sean Sullivan In this episode, Sean sits down with Eric Prugh, COO, at PactSafe, and talk why product, customer success, and marketing should openly talk to help the customer. They dive deeper on how PactSafe helps companies make legal transactions quicker and more effective. Eric talks about the challenges and successes of working in a SaaS startup and offers advice staying true to your customers, finding the right product fit, and how each team should communicate with one another. 32:58 no <p>In this episode, Sean sits down with Eric Prugh, COO, at <a href="https://www.pactsafe.com" target="_blank" rel="nofollow noopener">PactSafe</a>, and talk why product, customer success, and marketing should openly talk to help the customer. They dive deeper on how PactSafe helps companies make legal transactions quicker and more effective. Eric talks about the challenges and successes of working in a SaaS startup and offers advice staying true to your customers, finding the right product fit, and how each team should communicate with one another. </p> <p>More About Eric. <a href="https://www.linkedin.com/in/prugh" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/prugh</a> </p> customer experience, customer success, design, eric prugh, inbound marketing, market fit, marketing tactics, marketing teams, marketing tech, marketing technology, martech, messaging, outbound marketing, pactsafe, product fit, product marketing In this episode, Sean sits down with Eric Prugh, COO, at PactSafe, and talk why product, customer success, and marketing should openly talk to help the customer. They dive deeper on how PactSafe helps companies make legal transactions quicker and more effective. Eric talks about the challenges and successes of working in a SaaS startup and offers advice staying true to your customers, finding the right product fit, and how each team should communicate with one another.

More About Eric. https://www.linkedin.com/in/prugh

]]> In this episode, Sean sits down with Eric Prugh, COO, at PactSafe, and talk why product, customer success, and marketing should openly talk to help the customer. They dive deeper on how PactSafe helps companies make legal transactions quicker and more effective. Eric talks about the challenges and successes of working in a SaaS startup and offers advice staying true to your customers, finding the right product fit, and how each team should communicate with one another.

More About Eric. https://www.linkedin.com/in/prugh

]]> Episode 7: How Startups and VCs Market Themselves https://www.convergecoffee.co/7 3be7a42b-a8c6-45d4-93fe-d5fc72b787be Fri, 27 Apr 2018 10:00:00 -0400 Sean Sullivan 7 How Startups and VCs Market Themselves full 2 Sean Sullivan In this episode, Sean sits down with Srikar Kalvakolanu, Strategy & Innovation Specialist, at High Alpha, and talk how startups and venture capital (VC) firms market themselves. They dive deeper on how High Alpha markets themselves and the startups they create. Srikar touches on how important marketing is at the beginning of creating a business. 37:26 no <p>In this episode, Sean sits down with Srikar Kalvakolanu, Strategy &amp; Innovation Specialist, at <a href="https://highalpha.com/" target="_blank" rel="nofollow noopener">High Alpha</a>, and talk how startups and venture capital (VC) firms market themselves. They dive deeper on how High Alpha markets themselves and the startups they create. Srikar touches on how important marketing is at the beginning of creating a business.</p> <p>More About Srikar. <a href="https://www.linkedin.com/in/srikarvkalvakolanu/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/srikarvkalvakolanu/</a> </p> buyer experience, customer experience, design, high alpha, marketing tech, marketing technology, martech, messaging, srikar kalvakolanu, startup marketing, vc marketing, venture capital marketing In this episode, Sean sits down with Srikar Kalvakolanu, Strategy & Innovation Specialist, at High Alpha, and talk how startups and venture capital (VC) firms market themselves. They dive deeper on how High Alpha markets themselves and the startups they create. Srikar touches on how important marketing is at the beginning of creating a business.

More About Srikar. https://www.linkedin.com/in/srikarvkalvakolanu/

]]> In this episode, Sean sits down with Srikar Kalvakolanu, Strategy & Innovation Specialist, at High Alpha, and talk how startups and venture capital (VC) firms market themselves. They dive deeper on how High Alpha markets themselves and the startups they create. Srikar touches on how important marketing is at the beginning of creating a business.

More About Srikar. https://www.linkedin.com/in/srikarvkalvakolanu/

]]> Episode 4: Building an Influencer Marketing SaaS Product https://www.convergecoffee.co/4 369a1556-b123-4d96-9a3c-580fde47829d Wed, 01 Nov 2017 09:45:00 -0400 Sean Sullivan 4 Building an Influencer Marketing SaaS Product full 1 Sean Sullivan In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. 31:57 no <p>In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at <a href="https://intellifluence.com/" target="_blank" rel="nofollow noopener">Intellifluence</a>, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. </p> <p>More About Joe. <a href="https://www.linkedin.com/in/jsinkwitz/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/jsinkwitz/</a> </p> influencer marketing, joe sinkwitz, marketing agency, marketing tech, marketing technology, martech, search engine optimization, seo In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices.

More About Joe. https://www.linkedin.com/in/jsinkwitz/

]]> In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices.

More About Joe. https://www.linkedin.com/in/jsinkwitz/

]]> Episode 2: Marketing a Growth Hacking Product https://www.convergecoffee.co/2 59f9ae78-cb52-4031-8a39-4fbf91ed2a42 Mon, 16 Oct 2017 09:00:00 -0400 Sean Sullivan 2 Marketing a Growth Hacking Product full 1 Sean Sullivan In this episode, Sean sits down with Jack Paxton, co-founder of Vyper, and talk about why marketers need a growth hacking strategy before they select a product. Paxton explains how he growth hacked building Vyper and why he listens to his customers to make Vyper a better product for viral growth hacking. 39:23 no <p>In this episode, Sean sits down with Jack Paxton, co-founder of <a href="https://vyper.io/" target="_blank" rel="nofollow noopener">Vyper</a>, and talk about why marketers need a growth hacking strategy before they select a product. Paxton explains how he growth hacked building Vyper and why he listens to his customers to make Vyper a better product for viral growth hacking. </p> <p>More About Jack. <a href="https://www.linkedin.com/in/jackpaxton/" target="_blank" rel="nofollow noopener">https://www.linkedin.com/in/jackpaxton/</a> </p> affiliate marketing, growth hacking, jack paxton, marketing technology, martech, marketing tech, viral marketing In this episode, Sean sits down with Jack Paxton, co-founder of Vyper, and talk about why marketers need a growth hacking strategy before they select a product. Paxton explains how he growth hacked building Vyper and why he listens to his customers to make Vyper a better product for viral growth hacking.

More About Jack. https://www.linkedin.com/in/jackpaxton/

]]> In this episode, Sean sits down with Jack Paxton, co-founder of Vyper, and talk about why marketers need a growth hacking strategy before they select a product. Paxton explains how he growth hacked building Vyper and why he listens to his customers to make Vyper a better product for viral growth hacking.

More About Jack. https://www.linkedin.com/in/jackpaxton/

]]>