<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0" encoding="UTF-8" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:admin="http://webns.net/mvcb/" xmlns:atom="http://www.w3.org/2005/Atom/" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:fireside="http://fireside.fm/modules/rss/fireside">
  <channel>
    <fireside:hostname>web02.fireside.fm</fireside:hostname>
    <fireside:genDate>Wed, 13 May 2026 14:26:28 -0500</fireside:genDate>
    <generator>Fireside (https://fireside.fm)</generator>
    <title>Converge Coffee - Episodes Tagged with “Marketing Agency”</title>
    <link>https://www.convergecoffee.co/tags/marketing%20agency</link>
    <pubDate>Fri, 18 Jun 2021 09:15:00 -0400</pubDate>
    <description>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. 
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>Learn from Experts Like They Were Right Across a Coffee Table</itunes:subtitle>
    <itunes:author>Sean Sullivan</itunes:author>
    <itunes:summary>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. 
This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts.
We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.
</itunes:summary>
    <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
    <itunes:explicit>no</itunes:explicit>
    <itunes:keywords>marketing, messaging, design, technology, martech, marketing technology, customer experience, cx, buyer experience, employee experience, customer buying journey, marketing success, customer success, proving customer experience, proving cx, prove customer experience, prove cx, go to market operations, gtm ops, go to market, gtm, go to market strategy, gtm strategy, abm, account based marketing, abx, account based experience</itunes:keywords>
    <itunes:owner>
      <itunes:name>Sean Sullivan</itunes:name>
      <itunes:email>sean@convergecoffee.co</itunes:email>
    </itunes:owner>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<itunes:category text="Business">
  <itunes:category text="Entrepreneurship"/>
</itunes:category>
<item>
  <title>Episode 98: How to Balance a Well Executed Podcast while Growing an Agency</title>
  <link>https://www.convergecoffee.co/98</link>
  <guid isPermaLink="false">d2df11a6-2afe-485a-8a6c-c6379ced1084</guid>
  <pubDate>Fri, 18 Jun 2021 09:15:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/d2df11a6-2afe-485a-8a6c-c6379ced1084.mp3" length="43776549" type="audio/mpeg"/>
  <itunes:episode>98</itunes:episode>
  <itunes:title>How to Balance a Well Executed Podcast while Growing an Agency</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>5</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Erin Sparks, President of Site Strategics and Host of EDGE of the Web Radio. They dive into what was the original thought of starting EDGE of the Web Radio podcast - almost 10 year ago. They go deeper into how do you stay on top of such a fast growing medium. Erin shares insights on how balance his agency with highly syndicated podcast. Hint: He found a way to build the podcast as part of his agency. Erin's energetic, fun vibe shows in his tone and is represented in his passions to help others and share how he built momentum with his company.</itunes:subtitle>
  <itunes:duration>30:23</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>&lt;p&gt;In this episode, Sean sits down with Erin Sparks, President of &lt;a href="https://www.sitestrategics.com/" target="_blank" rel="nofollow noopener"&gt;Site Strategics&lt;/a&gt; and Host of &lt;a href="https://edgeofthewebradio.com/" target="_blank" rel="nofollow noopener"&gt;EDGE of the Web Radio&lt;/a&gt;. They dive into what was the original thought of starting EDGE of the Web Radio podcast - almost 10 year ago. They go deeper into how do you stay on top of such a fast growing medium. Erin shares insights on how balance his agency with highly syndicated podcast. Hint: He found a way to build the podcast as part of his agency. Erin's energetic, fun vibe shows in his tone and is represented in his passions to help others and share how he built momentum with his company.&lt;/p&gt;

&lt;p&gt;More About Erin. &lt;a href="https://www.linkedin.com/in/erinsparks/" target="_blank" rel="nofollow noopener"&gt;https://www.linkedin.com/in/erinsparks/&lt;/a&gt; &lt;/p&gt;
</description>
  <itunes:keywords>erin sparks, site strategics, edge of the web radio, podcasting, marketing agency, customer experience</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Erin Sparks, President of <a href="https://www.sitestrategics.com/" rel="nofollow">Site Strategics</a> and Host of <a href="https://edgeofthewebradio.com/" rel="nofollow">EDGE of the Web Radio</a>. They dive into what was the original thought of starting EDGE of the Web Radio podcast - almost 10 year ago. They go deeper into how do you stay on top of such a fast growing medium. Erin shares insights on how balance his agency with highly syndicated podcast. Hint: He found a way to build the podcast as part of his agency. Erin&#39;s energetic, fun vibe shows in his tone and is represented in his passions to help others and share how he built momentum with his company.</p>

<p>More About Erin. <a href="https://www.linkedin.com/in/erinsparks/" rel="nofollow">https://www.linkedin.com/in/erinsparks/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Erin Sparks, President of <a href="https://www.sitestrategics.com/" rel="nofollow">Site Strategics</a> and Host of <a href="https://edgeofthewebradio.com/" rel="nofollow">EDGE of the Web Radio</a>. They dive into what was the original thought of starting EDGE of the Web Radio podcast - almost 10 year ago. They go deeper into how do you stay on top of such a fast growing medium. Erin shares insights on how balance his agency with highly syndicated podcast. Hint: He found a way to build the podcast as part of his agency. Erin&#39;s energetic, fun vibe shows in his tone and is represented in his passions to help others and share how he built momentum with his company.</p>

<p>More About Erin. <a href="https://www.linkedin.com/in/erinsparks/" rel="nofollow">https://www.linkedin.com/in/erinsparks/</a></p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 4: Building an Influencer Marketing SaaS Product</title>
  <link>https://www.convergecoffee.co/4</link>
  <guid isPermaLink="false">369a1556-b123-4d96-9a3c-580fde47829d</guid>
  <pubDate>Wed, 01 Nov 2017 09:45:00 -0400</pubDate>
  <author>Sean Sullivan</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/5f62ff0b-10ed-4185-acf9-981ac7eda22f/369a1556-b123-4d96-9a3c-580fde47829d.mp3" length="46034900" type="audio/mp3"/>
  <itunes:episode>4</itunes:episode>
  <itunes:title>Building an Influencer Marketing SaaS Product</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>1</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. </itunes:subtitle>
  <itunes:duration>31:57</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/5/5f62ff0b-10ed-4185-acf9-981ac7eda22f/cover.jpg?v=5"/>
  <description>&lt;p&gt;In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at &lt;a href="https://intellifluence.com/" target="_blank" rel="nofollow noopener"&gt;Intellifluence&lt;/a&gt;, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. &lt;/p&gt;

&lt;p&gt;More About Joe. &lt;a href="https://www.linkedin.com/in/jsinkwitz/" target="_blank" rel="nofollow noopener"&gt;https://www.linkedin.com/in/jsinkwitz/&lt;/a&gt; &lt;/p&gt;
</description>
  <itunes:keywords>influencer marketing, joe sinkwitz, marketing agency, marketing tech, marketing technology, martech, search engine optimization, seo</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at <a href="https://intellifluence.com/" rel="nofollow">Intellifluence</a>, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. </p>

<p>More About Joe. <a href="https://www.linkedin.com/in/jsinkwitz/" rel="nofollow">https://www.linkedin.com/in/jsinkwitz/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at <a href="https://intellifluence.com/" rel="nofollow">Intellifluence</a>, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. </p>

<p>More About Joe. <a href="https://www.linkedin.com/in/jsinkwitz/" rel="nofollow">https://www.linkedin.com/in/jsinkwitz/</a></p>]]>
  </itunes:summary>
</item>
  </channel>
</rss>
