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    <title>Converge Coffee - Episodes Tagged with “Agile Marketing”</title>
    <link>https://www.convergecoffee.co/tags/agile%20marketing</link>
    <pubDate>Sun, 06 Oct 2019 10:00:00 -0400</pubDate>
    <description>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts. We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.</description>
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    <itunes:subtitle>Learn from Experts Like They Were Right Across a Coffee Table</itunes:subtitle>
    <itunes:author>Sean Sullivan</itunes:author>
    <itunes:summary>Converge Coffee connects you with business experts who have succeeded by constantly pivoting and staying motivated from lessons they learned. You get each speaker's actionable insights and feel their passion like you were sitting right across the coffee table. This podcast is about building a strong customer experience (CX) community. Each episode will be packed with information at your fingertips. Think of this podcast as talking to the speaker right across the table and walk away with content to actually use. No more list posts because most people struggle with implementation. This is about proving CX through small, simple actionable ideas that make huge impacts. We dive deeper in the 4 go to market (GTM) success cores to achieve and prove customer experience: Messaging, Design, Tech, and Experience. These 4 essentials don't only apply to marketing. Guests have marketing, sales, customer experience, revops, recruiting, data, and product backgrounds. Today, each business function grows either through customers or employees converging back to those 4 success cores.</itunes:summary>
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    <itunes:keywords>marketing, messaging, design, technology, martech, marketing technology, customer experience, cx, buyer experience, employee experience, customer buying journey, marketing success, customer success, proving customer experience, proving cx, prove customer experience, prove cx, go to market operations, gtm ops, go to market, gtm, go to market strategy, gtm strategy, abm, account based marketing, abx, account based experience</itunes:keywords>
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      <itunes:name>Sean Sullivan</itunes:name>
      <itunes:email>sean@convergecoffee.co</itunes:email>
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  <itunes:category text="Entrepreneurship"/>
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  <title>Episode 40: Agile Marketing Framework</title>
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  <pubDate>Sun, 06 Oct 2019 10:00:00 -0400</pubDate>
  <author>Sean Sullivan</author>
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  <itunes:episode>40</itunes:episode>
  <itunes:title>Agile Marketing Framework</itunes:title>
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  <itunes:season>3</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Anthony Coppedge, Agile Marketing Consultant. They dive into Anthony's methodology, "MOGSA" -  Mission, Objectives, Goals, Strategies, and Actions. They go deeper into how to build an agile framework for marketing. They end chatting about actual and actionable experiences others can take from Anthony's advice. </itunes:subtitle>
  <itunes:duration>25:09</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
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  <description>&lt;p&gt;In this episode, Sean sits down with &lt;a href="https://www.linkedin.com/in/anthonycoppedge/" rel="nofollow noopener"&gt;Anthony Coppedge&lt;/a&gt;, Agile Marketing Consultant. They dive into Anthony's methodology, "MOGSA" -  Mission, Objectives, Goals, Strategies, and Actions. They go deeper into how to build an agile framework for marketing. They end chatting about actual and actionable experiences others can take from Anthony's advice. &lt;/p&gt;

&lt;p&gt;More About Anthony. &lt;a href="http://linkedin.com/in/anthonycoppedge" rel="nofollow noopener"&gt;http://linkedin.com/in/anthonycoppedge&lt;/a&gt; &lt;/p&gt;
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  <itunes:keywords>anthony coppedge, agile marketing, customer experience</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with <a href="https://www.linkedin.com/in/anthonycoppedge/" rel="nofollow noopener">Anthony Coppedge</a>, Agile Marketing Consultant. They dive into Anthony's methodology, "MOGSA" -  Mission, Objectives, Goals, Strategies, and Actions. They go deeper into how to build an agile framework for marketing. They end chatting about actual and actionable experiences others can take from Anthony's advice. </p>

<p>More About Anthony. <a href="http://linkedin.com/in/anthonycoppedge" rel="nofollow noopener">http://linkedin.com/in/anthonycoppedge</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with <a href="https://www.linkedin.com/in/anthonycoppedge/" rel="nofollow noopener">Anthony Coppedge</a>, Agile Marketing Consultant. They dive into Anthony's methodology, "MOGSA" -  Mission, Objectives, Goals, Strategies, and Actions. They go deeper into how to build an agile framework for marketing. They end chatting about actual and actionable experiences others can take from Anthony's advice. </p>

<p>More About Anthony. <a href="http://linkedin.com/in/anthonycoppedge" rel="nofollow noopener">http://linkedin.com/in/anthonycoppedge</a></p>]]>
  </itunes:summary>
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  <title>Episode 8: Why Marketing Should Focus on Agile and Employee Engagement</title>
  <link>https://www.convergecoffee.co/8</link>
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  <pubDate>Fri, 04 May 2018 10:00:00 -0400</pubDate>
  <author>Sean Sullivan</author>
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  <itunes:episode>8</itunes:episode>
  <itunes:title>Why Marketing Should Focus on Agile and Employee Engagement</itunes:title>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:season>2</itunes:season>
  <itunes:author>Sean Sullivan</itunes:author>
  <itunes:subtitle>In this episode, Sean sits down with Eva Jackson, Director of Marketing Operations, at Emplify, and talk why companies need agile marketing and employee engagement. They dive deeper on how Emplify builds a framework for companies to understand their company health. Eva and Sean talk about her co-founding Agile Marketing Indy and how that plays into her job at Emplify.</itunes:subtitle>
  <itunes:duration>30:30</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
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  <description>&lt;p&gt;In this episode, Sean sits down with Eva Jackson, Director of Marketing Operations, at &lt;a href="https://emplify.com/" rel="nofollow noopener"&gt;Emplify&lt;/a&gt;, and talk why companies need agile marketing and employee engagement. They dive deeper on how Emplify builds a framework for companies to understand their company health. Eva and Sean talk about her founding &lt;a href="http://agilemarketingindy.com/" rel="nofollow noopener"&gt;Agile Marketing Indy&lt;/a&gt; and how that plays into her job at Emplify.&lt;/p&gt;

&lt;p&gt;More About Eva. &lt;a href="https://www.linkedin.com/in/eva-jackson-a094b219/" rel="nofollow noopener"&gt;https://www.linkedin.com/in/eva-jackson-a094b219/&lt;/a&gt; &lt;/p&gt;
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  <itunes:keywords>agile marketing, agile marketing indy, customer experience, emplify, employee engagement, employee experience, eva jackson</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>In this episode, Sean sits down with Eva Jackson, Director of Marketing Operations, at <a href="https://emplify.com/" rel="nofollow noopener">Emplify</a>, and talk why companies need agile marketing and employee engagement. They dive deeper on how Emplify builds a framework for companies to understand their company health. Eva and Sean talk about her founding <a href="http://agilemarketingindy.com/" rel="nofollow noopener">Agile Marketing Indy</a> and how that plays into her job at Emplify.</p>

<p>More About Eva. <a href="https://www.linkedin.com/in/eva-jackson-a094b219/" rel="nofollow noopener">https://www.linkedin.com/in/eva-jackson-a094b219/</a></p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>In this episode, Sean sits down with Eva Jackson, Director of Marketing Operations, at <a href="https://emplify.com/" rel="nofollow noopener">Emplify</a>, and talk why companies need agile marketing and employee engagement. They dive deeper on how Emplify builds a framework for companies to understand their company health. Eva and Sean talk about her founding <a href="http://agilemarketingindy.com/" rel="nofollow noopener">Agile Marketing Indy</a> and how that plays into her job at Emplify.</p>

<p>More About Eva. <a href="https://www.linkedin.com/in/eva-jackson-a094b219/" rel="nofollow noopener">https://www.linkedin.com/in/eva-jackson-a094b219/</a></p>]]>
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