Michael Woodward is the founder and CEO of jumbleThink. Prior to starting jumbleThink, Mike and his team at Woodward Design Group built over 400 websites and web applications for clients ranging from small local businesses to Fortune 100 corporations. He has also consulted with hundreds of other businesses through the Small Business Development Council at Butte College (http://www.buttecollegesbdc.com) along with teaching courses on web design / development and marketing strategies. His passion is to help individuals and businesses make their dreams attainable through creative thinking / idea formation and strategy. Michael is married to Jennifer Woodward and father to Lucy and Lily. He and his family currently reside in Boiling Springs PA. His passions include New York City (specifically Manhattan), playing and building guitars, running, reading, and dreaming big.
October 5th, 2019 | 22 mins 14 secs
jumblethink, marketing messaging, michael woodward, test marketing messaging
In this episode, I sit down with Michael Woodward, CEO and Founder of jumbleThink. We dive into Michael's passion to help others and why he started jumbleThink. We chat about creating Micro Experiments to test messaging and audiences. Michael offers great insight on why and how keeping messaging simple to quickly test its effectiveness.