Marketer. Innovator. Connector. A graduate of Butler University, Jason Williams spent more than 16 years in corporate marketing before joining Centric as Executive Director. Prior to leading Centric, he was the US Marketing Director for Israel's Keter Group, one of the world's largest manufacturers of resin-based consumer storage products. Jason is also the Founder and Owner of SPYCOMPS, a business intelligence firm focused on the retail and consumer product markets. He is extremely active in Indiana's innovation and entrepreneurship communities and is a regular contributor to the Indianapolis Business Journal and Innovation Excellence.
March 28th, 2018 | Season 2 | 27 mins 55 secs
centric indiana, centric indy, customer experience, day of innovation, event marketing, innovation, jason williams
In this episode, I sit down with Jason Williams, Executive Director, at Centric Indy, and talk about how to put on a great event. We dive deeper on how to draw the right crowd and get sponsors by building strong relationships. Jason and I go on to talk about Centric's community based focus. Learn how Centric cultivated innovation in Indiana.